Pacsun x Rare Impact Fund: Exclusive Denim Collection for a Cause

Pacsun is excited to announce a meaningful collaboration with the Rare Impact Fund, founded by Selena Gomez, through the launch of the Rare DNM Edit collection. This exclusive line of denim for both men and women not only offers style-forward designs but also supports an essential cause—youth mental health. Launched on November 1, the collection donates 10% of its proceeds to the Rare Impact Fund, which is committed to providing accessible mental health services worldwide. Pacsun’s partnership with the Rare Impact Fund merges fashion with purpose, making a powerful statement that goes beyond just a clothing line. Let’s dive into what makes this collection so special, from its unique styles to the impact it aims to make.

A Denim Collection That Speaks Style and Purpose

The Rare DNM Edit collection showcases Pacsun's signature denim aesthetics, including baggy fits, trendy embellishments, and versatile washes that range from light to dark tones. For men, the collection features classic blue, black, and brown jeans, as well as carpenter-style pieces with studded details. Priced between $80-$95, these jeans offer options for every style, with sizes spanning from 28W-36W and lengths up to 32 inches. Complementary men’s gas jackets, available for $100, complete the look, adding a stylish outerwear choice to the collection.

For women, the line offers low-rise and high-rise baggy jeans, plus a selection of patchwork designs and bow embellishments. Sizes range from 22 to 34, with a shorter inseam option for added versatility. The collection also includes a chic denim skirt and jacket set, priced for affordability and crafted to mix and match effortlessly. By choosing these styles, customers not only embrace current trends but also contribute directly to a critical cause, supporting youth mental health across the globe.

A Night of Radiance & Reflection: The Collection’s Grand Debut

The Rare DNM Edit collection was officially introduced at the Rare Impact Fund Benefit: A Night of Radiance & Reflection on October 24, 2024, in Los Angeles. This annual event, hosted by Selena Gomez, brought together a community of mental health experts, celebrities, and advocates to support youth mental health initiatives. Attendees were given an exclusive first look at the denim collection, with some even receiving select pieces as gifts to commemorate the evening. The event, which raised substantial funds for youth mental health resources, highlighted the urgency of mental health issues and celebrated Pacsun’s commitment to making a difference.

This event solidified Pacsun’s role in the mental health space and reinforced the brand’s dedication to advocating for young people. By showcasing the Rare DNM Edit collection at this high-profile event, Pacsun not only boosted awareness but also underscored its passion for merging fashion with social good. The collection has since become a stylish symbol of support for mental health initiatives and a reminder of the power of collective action.

Fashion with a Mission: Pacsun’s Ongoing Commitment to Mental Health

“At Pacsun, we believe fashion can be a force for good,” said Brie Olson, CEO of Pacsun. Through its collaboration with the Rare Impact Fund, Pacsun has emphasized the brand's core values of purpose-driven fashion and social responsibility. The Rare DNM Edit collection exemplifies Pacsun's belief that style can go hand in hand with positive impact. By donating 10% of sales to the Rare Impact Fund, Pacsun is directly supporting the expansion of mental health resources for youth, aligning with its mission to inspire and uplift young people through meaningful actions.

The Rare Impact Fund, which supports 26 mental health organizations across five continents, has already reached over a million young people, providing critical resources and mental health services. Elyse Cohen, EVP of Social Impact & Inclusion at Rare Beauty and President of the Rare Impact Fund, expressed her gratitude, noting that “Pacsun’s partnership will help us continue to fund our global network of mental health organizations, who provide lifesaving tools and support to youth worldwide.”

Final Thoughts

The Rare DNM Edit collection by Pacsun and the Rare Impact Fund represents the powerful synergy of fashion and philanthropy. Each purchase from this collection not only adds a stylish, high-quality piece to your wardrobe but also makes a real difference in the lives of young people worldwide. By supporting youth mental health, Pacsun and the Rare Impact Fund are demonstrating the true impact of purposeful fashion. If you’re looking for denim that makes a statement—both in style and substance—look no further than the Rare DNM Edit collection. Available in select Pacsun stores and online, this collection won’t last long, so be sure to grab your favorite piece and join the movement.

ABOUT PACSUN
Pacsun is a purpose-driven, leading specialty retailer offering a cross section of emerging brands and trending fashion through the lens of youth culture. Delivering the latest contemporary, streetwear, and activewear, Pacsun partners with the best brands at the intersection of fashion, music, art, and sport to offer curated collections, rare and exclusive products, and creative collaborations on every level to inspire the next generation. Founded in 1980 in Newport, CA, Pacsun is now co-created in Los Angeles.  

About Rare Impact Fund
Founded by Selena Gomez, the Rare Impact Fund aims to expand access to mental health services and resources for young people around the world. The Rare Impact Fund is raising $100M to support direct service organizations focused on strengthening mental health services and education for young people. The Rare Impact Fund is a fiscally sponsored project of the Hopewell Fund, a 501(c)(3) public charity. 

Bring Glamour Home with Bedsure’s Marilyn Monroe Collection

Imagine adding a touch of classic Hollywood elegance to your home—now you can, thanks to Bedsure’s newest collection inspired by none other than Marilyn Monroe. This exclusive Bedsure x Iconic Collection celebrates Marilyn's timeless charm and style with products that bring cozy sophistication into any space. Just in time for the holiday season, this collection is available on Amazon, Bedsurehome.com, and TikTok Shop, as well as featured at Bedsure’s Cozy Pop-Up Shop in SoHo, NYC. Let’s explore the collection’s unique series and discover how Bedsure has beautifully captured Marilyn’s spirit to transform home decor with warmth, vibrancy, and a hint of nostalgia.

A Pop of Color: The Pop Series

The first series in the Marilyn Monroe Collection, aptly named the "Pop Series," is a lively homage to the icon’s bold side. Inspired by Andy Warhol’s iconic Pop Art, this series brings Marilyn's unforgettable presence to life through vibrant prints and bold colors. Think of her famous flying skirt moment—one of the most recognizable images in pop culture—now reimagined on cozy fleece blankets, duvet covers, and even hoodies that feel as fabulous as they look. This series is perfect for those who adore Marilyn’s iconic imagery and enjoy a playful, colorful vibe in their home. The Pop Series serves as a striking reminder of Marilyn’s audacious spirit, letting you add a dash of glamour and fun to your everyday surroundings.

The Gift of Nostalgia: The Gift Series

Bedsure’s "Gift Series" is a nod to Marilyn’s sophisticated yet playful elegance. Inspired by her signature red lip, classic polka dots, and timeless style, this series offers stylish gift options for anyone who appreciates vintage charm. The Gift Series combines functionality with fashion, featuring items like cozy sherpa throw blankets, silk pillowcases, and stylish accessories that evoke nostalgia. Imagine wrapping yourself in a blanket that feels like a warm hug from a beloved era, blending sophistication with comfort. This series is designed not only to be cozy but also to serve as a thoughtful gift, bringing the iconic allure of Marilyn into the homes of loved ones. For those who cherish a bit of vintage flair, the Gift Series makes for an ideal present this holiday season.

Timeless Elegance: The Capsule Series

The third series, the "Capsule Series," speaks to Marilyn’s classic beauty and refined style. This collection takes inspiration from her softer, romantic side, featuring lace accents, delicate floral patterns, and elegant champagne hues. The Capsule Series items, like luxurious duvet covers and delicate throws, bring an air of classic elegance and timeless charm to any space. Designed for those who value quality and sophistication, this series adds a touch of Hollywood glamour without overpowering your home’s decor. With the Capsule Series, Bedsure has created a subtle, romantic collection that feels as graceful and beautiful as Marilyn herself, perfect for transforming bedrooms into serene, stylish sanctuaries.

Final Thoughts

Bedsure’s Marilyn Monroe Collection is a brilliant tribute to a beloved icon, blending comfort and style in a way that resonates with both longtime fans and a new generation of Marilyn admirers. From the bold, colorful vibes of the Pop Series to the elegant nostalgia of the Gift Series and the romantic touches in the Capsule Series, this collection has something for everyone. Whether you're adding a pop of color, gifting a cozy keepsake, or bringing a touch of timeless beauty to your space, this collection embodies Marilyn’s spirit in every stitch. With Bedsure’s dedication to quality and creativity, the Marilyn Monroe Collection is a celebration of joy, color, and warmth—just in time for the holidays.

About Bedsure:

Founded in 2016, Bedsure is a leading home textile brand with products sold to over 15 million customers worldwide. Currently, Bedsure has over 50 bestselling home products in 8 countries and has maintained a compound growth rate of 100% for five consecutive years. While Bedsure has grown into a global company with diverse products to meet different customer needs, its focus on comfortable home products and everyday value stays the same.

Shine Bright this Holiday with Cupshe x JoJo Fletcher Collection

The holiday season just got a major style upgrade with Cupshe’s latest collaboration: the Cupshe x JoJo Fletcher Party Collection. Following a successful swimwear collection with JoJo earlier this year, Cupshe has teamed up once again with the television star, this time bringing her effortless style to an apparel line perfect for the festive season. Featuring holiday-ready looks in two distinct styles, this collection offers something for every celebration—from cozy daytime gatherings to glamorous evening parties. Designed with JoJo Fletcher’s creative touch, this line embodies the magic of the holidays in every piece, with prices as friendly as the festive vibes it brings.

JoJo Fletcher x Cupshe: The Ultimate Holiday Partnership

Cupshe has a knack for delivering stylish, high-quality pieces, and this collection is no exception. With JoJo Fletcher as the face of their 2024 campaigns, Cupshe knew they had a winning formula in their hands. JoJo brought her sense of fun and warmth into every piece, working closely with the Cupshe team to create outfits that radiate festive cheer. From fabric selection to fittings, JoJo played an integral role in designing the collection, which features 23 unique looks. “It’s been such a fun year working so closely with the Cupshe team! I was thrilled and honored to design their first-ever co-designed apparel collection,” Fletcher shared. This collaboration marks a new direction for Cupshe, making it clear that their partnership with JoJo Fletcher is a match made in holiday heaven.

Festive Dressy Casual: Daytime Style with a Touch of Glam

The Festive Dressy Casual line within the Cupshe x JoJo Fletcher collection is all about comfort with a hint of sparkle. From cozy sweaters and chic dresses to tailored trousers and eye-catching sequined skirts, this collection captures the relaxed yet stylish spirit of the season. Neutral tones and soft textures create an inviting look, while pops of red and metallic accents add a festive twist. Whether you’re sipping cocoa by the fireplace or heading out to brunch with friends, these pieces make it easy to stay chic and comfortable all day long. Ideal for everything from family gatherings to office holiday parties, the Festive Dressy Casual line strikes the perfect balance between laid-back and luxe.

Holiday Evening Party: Glamour for Your Night Out

For those who want to take their holiday style to the next level, the Holiday Evening Party collection is here to deliver. Featuring luxurious fabrics like velvet, satin, and metallics, this line is all about making a statement. Rich colors—think deep reds, emerald greens, and jewel tones—create a bold, festive look that’s perfect for evening events. Dresses and jumpsuits in this line are designed to make you stand out, whether you’re hitting a holiday party, a date night, or a New Year’s Eve celebration. With its glamorous vibes and impeccable design, the Holiday Evening Party collection lets you embrace the magic of the season in style.

Bringing the Festive Spirit to All

One of the standout features of the Cupshe x JoJo Fletcher Party Collection is its versatility and accessibility. With sizes ranging from XS to XL and prices between $23.99 and $99.99, this collection is designed to include everyone. JoJo was passionate about creating pieces that allow each person to shine in their own way. “Since the holidays are all about spending time with the ones you love the most, I wanted to make sure there was something for everyone,” JoJo says. Each piece was thoughtfully crafted to blend cozy comfort with festive glamour, ensuring that you’ll find the perfect look for any occasion.

Final Thoughts

With the Cupshe x JoJo Fletcher Party Collection, holiday fashion has never been more accessible, stylish, or fun. From cozy daytime styles to show-stopping evening outfits, this collection has a little something for everyone. The collaboration not only showcases JoJo Fletcher’s impeccable taste but also Cupshe’s commitment to creating fashionable, high-quality pieces that are affordable for all. So, whether you’re dressing up for a holiday dinner, enjoying a casual family gathering, or planning to dance the night away, Cupshe x JoJo Fletcher has got you covered. Get ready to celebrate the season in style with pieces that capture the essence of holiday magic.

About Cupshe:
Founded in 2015, Cupshe is the No.1 vacation fashion brand dedicated to offering swimwear and apparel inspired by and created for vibrant and fearless women all over the world. Cupshe is committed to staying true to its mission of empowering women everywhere to look and feel their best in quality, elevated and accessible swimwear. Celebrity fans include Kendall Jenner, Kylie Jenner, Kim Kardashian, and Hilary Duff.

Elevate Your Activewear: WISKII’s FLORA’S FINEST Collection

Step into a world where style meets performance with WISKII Active’s latest collection, FLORA’S FINEST. Known for merging fitness with fashion, WISKII’s gym-to-glam approach has quickly made it a favorite for those who want to feel as fabulous in the gym as they do out on the town. This season, WISKII draws inspiration from the enchanting elegance of Italian gardens to bring you activewear that’s as chic as it is functional. With Black Friday around the corner, it’s the perfect time to refresh your holiday wardrobe with WISKII’s exclusive promotion!

A-List Approved: Why WISKII Active is the Go-To Brand

WISKII Active has taken the activewear scene by storm, amassing over 200k Instagram followers and earning features in popular publications like Cosmopolitan, Glamour, and Hello Magazine. The brand has become a staple for fashion-forward fitness enthusiasts and even American pop icons. With its sophisticated designs and commitment to quality, WISKII is redefining how activewear can transition from the gym to everyday life. Whether you’re hitting the yoga mat or grabbing brunch, WISKII ensures that you’ll look and feel amazing every step of the way.

Discover FLORA’S FINEST: A Collection Inspired by Italian Gardens

WISKII’s newest line, FLORA’S FINEST, captures the spirit of Italian gardens with soft colors, elegant designs, and versatile pieces. This collection is designed for individuals who love fashion and fitness, offering a variety of stylish options, including crop tops, mini bubble skirts, and even maxi dresses. The standout color in this release, Heavenly Blue, is a dreamy shade that brings a gentle, romantic vibe to your look. These pieces can be mixed and matched for endless outfit options, making it easy to go from workout to a night out with friends.

Best-Selling Favorites: WISKII’s Iconic Collections

In addition to FLORA'S FINEST, WISKII has a range of collections that are beloved by its fans. The Elegant Scallop Series, for example, brings a touch of sophistication to the classic activewear look, while the Denim Super Stretch collection is perfect for those who want a bold, street-chic vibe. For a preppy, old-money aesthetic, WISKII’s tennis-inspired athleisure pieces are perfect for everything from the court to the coffee shop. Each collection is crafted to offer style and functionality, making it easy to look polished and feel comfortable.

Black Friday Special: Your Chance to Own WISKII’s Finest

WISKII’s Black Friday sale is the perfect opportunity to add some of these fashionable pieces to your wardrobe. Whether you’re a long-time fan or new to the brand, this exclusive promotion offers something for everyone. It’s the perfect time to invest in activewear that’s as stylish as it is functional, setting you up for a chic and confident holiday season.

Final Thoughts

From elegant styles that transition from the gym to brunch to bold pieces that let you make a statement, WISKII Active has created a space where fashion and fitness meet effortlessly. With the release of FLORA’S FINEST and their exclusive Black Friday sale, there’s no better time to update your activewear collection with pieces that are sure to turn heads. Explore WISKII’s collections and find your next favorite outfit that will inspire both your workouts and your everyday style.

Shein Debuts New 'Evolushein X Anitta' Collection Spotlighting Eight Independent Fashion Designers

Global fashion and lifestyle online retailer SHEIN has partnered with Brazilian pop superstar and fashion icon Anitta to launch their newest purposeful product collection, evoluSHEIN X Anitta. Anitta selected eight independent designers from SHEIN X, SHEIN's program to support independent brands, artists, and designers to co-design the collection. This collection marks a significant milestone under SHEIN's evoluSHEIN by Design initiative, showcasing the company's ambition to empower creative talent, support inclusive self-expression, and drive sustainable innovation.

The 75-piece collection, which was previewed last evening at an intimate gathering in NYC, is available in extended sizes and features dresses, two-piece sets, skirts, bodysuits, tops, and bottoms. The evoluSHEIN X Anitta collection merges Anitta's electric style with SHEIN's trendy designs to create party-ready pieces you can wear to any event. Inspired by Anitta's electric personality, the collection highlights an array of different fabrics, bold patterns, sleek silhouettes, and daring cut-outs.

"Through this collaboration, I wanted to show that fashion can be simultaneously stylish, sustainable, and accessible as a reflection of what's most important to me," said Anitta. "How we dress is an expression of who we are, and it has been so exciting to work with this diverse group of designers, bringing different cultures and artistic visions together to create a stunning collection. I want my fans to feel empowered to express themselves as freely as I do with these pieces."

The collection features styles from eight independent fashion designers from around the world who champion SHEIN X's goal of celebrating the power of creativity and design: Kaori Semaj (US), Lauren Flagg (US), Valeria Cortes (MX), Raúl Orozco (MX), Victor Manuel Fernández Fuentes (ES), Mel Dorey (UK), Maria Silva (BR), Jheni Ferriera (BR).  Anitta selected this international cohort of independent designers to craft styles with SHEIN X following the evoluSHEIN by Design initiative, which requires designers to realize their creative visions using preferred materials and responsible manufacturing processes.

Together, these independent designers at SHEIN X have created a collection representative of Anitta's vibrant style and joyful spirit. The evoluSHEIN X Anitta collection also exemplifies SHEIN's drive to build a more circular fashion future. For the first time, SHEIN has incorporated next-generation viscose materials into a globally available collection, with 22 styles featuring Regracell® - a soft, breathable fiber made from 50% recycled cotton scraps. The collection also showcases limited-edition pieces crafted from rescued deadstock fabrics as part of SHEIN's partnership with circular economy leader Queen of Raw, leveraging their advanced software to source high-quality surplus materials that would otherwise go to waste. All items follow the evoluSHEIN by Design Standard, containing at least 30% preferred materials, among other criteria. The collection's extended size range embraces inclusivity and body positivity, and all pieces are shipped in recycled packaging.

As part of this launch, SHEIN will support with a monetary donation to Central Única Das Favelas (CUFA), an important Brazilian non-profit that Anitta passionately supports. Together, SHEIN and Anitta are excited to contribute to CUFA's mission of empowering children, adolescents, youth, and creating non-profit social programs for thousands of residents of various favelas (slums) in Brazil.

The evoluSHEIN X Anitta collection is now available on SHEIN.com.

About SHEIN
SHEIN is a global online fashion and lifestyle retailer offering SHEIN-branded apparel and products from a global network of vendors, all at affordable prices. Headquartered in Singapore, SHEIN is committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology for a smarter, future-ready industry.

About SHEIN X
SHEIN X is the program under SHEIN––the global fashion and lifestyle online retailer––that collaborates with independent brands, artists and designers to launch exclusive collections. Each release showcases the originality of talented creators worldwide and marries the essence of upscale fashion with affordability, giving a designer touch to all styles.

About Central Única das Favelas
The Central Única das Favelas (CUFA) is an organization that has been active in Brazil's favelas for over 20 years, promoting social integration through cultural, sporting, educational, and citizenship activities. Founded by Celso Athayde, CUFA has expanded to all Brazilian states and 34 countries, including a headquarters in New York. Among its main projects are the Favela Cup and the Favela Innovation Expo. During the pandemic, CUFA has impacted more than 17 million people with donations. In 2024, it launched the G20 Favelas, a series of conferences in 3,000 Brazilian favelas and 41 countries.

Source SHEIN

COACH Introduces Spring 2025 Collection With Runway Show On The High Line

Coach debuted its Spring 2025 collection with a runway show on the Spur of New York City's High Line, a portion of elevated park adjacent to the house's global headquarters. The newest iteration of Creative Director Stuart Vevers' vision of American classics as interpreted by the new generation, the presentation emphasized the appeal of personality and self-expression and offered a new interpretation of what "luxury" can really mean.

 

Continuing Vevers' exploration of archetypal pieces as seen through the eyes of young people today, Spring 2025 mixed elements of classical tailoring and couture-inspired cocktail dresses with more casual pieces pulled from the counter-cultural vocabulary of skate, heavy metal and new wave. American sportswear icons like navy blazers, chinos and pinstripe suiting were tweaked and exaggerated to create unexpected fits and proportions, while '60s inspired dresses in candy-colored palettes were made new with very short, dropped hems. The art of "re-loving," or reimagining the end-of-life for pieces already in circulation, is also prominently featured on the runway. Denim trousers, moto skirts and aviator jackets were crafted from post-consumer garments artfully repurposed to create something new, a celebration of the house's rich legacy of craft, as well as the inherent charm of pieces with history. Vevers expands here on Coach's popular (Re)Loved program, which restores and resells vintage Coach pieces using craft and customization.

Graphic T-shirts with playful interpretations of New York pop and rock 'n' roll iconography were layered under distressed moto jackets and paired with stovepipe denim trousers, while another selection of white T-shirts were embroidered and embellished with hand-crafted words and phrases, emulating both souvenir garments of the 1940s and a DIY punk aesthetic. The collection also evolved on key concepts from the last two seasons, including new interpretations of the cardigan jacket in upcycled leather and suede, and fresh takes on tuxedo jackets and pajama-style pants, this time creased and faded for added character.

In leathergoods, the Spring 2025 collection marked the debut of the Chain Tabby 26, a new interpretation of Coach's iconic Tabby bag. Crafted in soft-grain leather and available in a range of colors, the new bag features a metallic chain strap with details inspired by leathercraft. The collection also featured new variations on Winter's Frame bag, including top handle versions in exaggerated sizes, a menswear-inspired Portfolio shape, an oversized backpack, and several silhouettes that apply iconic Coach Frame hardware, first designed for the brand by Bonnie Cashin in the 1960s, to Vevers' popular family of Shape bags, in heart, star and dinosaur shapes.

The presentation also featured Coach's new Soho Sneaker. Inspired by the cross-training sneakers of the late '80s and early '90s, the sneaker references these classic styles while remaining iconic in its own right. The Soho was distressed specifically for the runway collection and embellished with stickers, as well as a series of resin charms depicting taxi cabs, cassette tapes, and other ephemera. Featuring an upper crafted with regenerative leather, this newest style captures the house's commitment to expanding its vision of sustainability to multiple categories on the runway.

"My vision for Spring was to show real clothes in a real, relevant, urban environment," said Vevers. "But we're redesigning these clothes, keeping in mind the values of a new generation that is discovering these pieces for the first time."

"So many elements of this collection come down to personality," said Vevers. "We've taken very archetypal pieces and made them unique to the wearer, with the proportions, with the styling, and with very playful embellishments that call into question the idea of traditional 'luxury.' I think what's more valuable today is something that's personal."

Inspired by the energy of the New York City, where different people and styles mix and merge, the runway show was held on the High Line's Spur, an elevated park in the beating heart of the city. Guests at the event were able to take in the latest collection within the context of the environment that helped inform it. Show content echoed the presentation's urban theme and setting, with dynamic views of the High Line and surrounding streets and a series of moving portraits with hand-drawn elements. Special guests included stars of Coach's new "Unlock Your Courage" campaign Charles Melton, Nazha, Storm Reid, Jayson Tatum and Youngji Lee.

A curated selection of pieces from Spring 2025, including the Chain Tabby and the Soho Sneaker, are available now to buy online and at Coach Soho and Coach House on Fifth Avenue.

About Coach
Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of its hometown, the brand makes beautiful things, craft to last—for you to be yourself in.

Coach is a Tapestry, Inc. brand. Tapestry is publicly listed on the New York Stock Exchange under the ticker TPR.

Source Coach

Celebrity Fashion Stylist Jazmin Whitley Teams Up with Azazie to Launch Curated Fall '24

Celebrity fashion stylist Jazmin Whitley has partnered with Azazie, the leading direct-to-consumer (DTC) e-tailer for all things bridal and occasion wear, to unveil a curated Fall '24 fashion edit. The collection features an array of party-perfect and bridal-party looks from Azazie's latest collections, hand-picked by Whitely, ideal for the upcoming season.

Azazie hosted an intimate, candle-lit dinner at the Azazie Studio in Beverly Hills on September 17th to celebrate the launch of the exclusive edit. The chic evening featured gourmet sushi catered by Katsuya and cocktails crafted by Spritzy Bartender.

Jazmin Whitley was joined by 16 of her closest influencer friends and clients for the celebration, all adorned in Azazie dresses, including notable names like Cassie Randolph, Tabitha Swatosh, Inas X, Elliana Walmsley, Sonya Styles, and Hollywood Reporter's Tiffany Taylor. The gathering embodied the essence of the new collection – a mix of elegance, fun, and fashion-forward looks, perfect for the modern party-goer and bridal party.

About Azazie:

Azazie is the leading DTC e-tailer for bridal gowns, bridesmaid dresses, special occasion wear, and accessories, offering high-quality gowns at affordable prices. Based in the tech capital of Silicon Valley, Azazie is disrupting the traditional bridal industry while garnering high ratings from customers and review sites alike. With 200+ bridal gowns and 400+ bridal party dresses in over 80 colors, Azazie is committed to body-positive fashion, offering all dresses from size 0-30, cut and sewn to order like expensive bespoke designs. Visit the website at azazie.com.

About Jazmin Whitely:

Jazmin Whitley is a fashion designer and celebrity wardrobe stylist that has been in the fashion industry for 15 years. She began in fashion design and has ten ready to wear collections under her belt.  She has styled everything from A-list red carpet events, music videos, award shows, book covers, magazine covers, editorials, fashion shows, to personal events like weddings, birthday events, and special occasions. Her expertise in style, trends, and personal expression thought the art of fashion comes from years of fashion design. Jazmin Whitley has dressed the top creators of both TV and social media. Her clients have been seen on many a best dressed list!

Source AZAZIE

Popilush Launches the Redtag Collection with Body-Warming Technology

Popilush, a pioneer in shapewear apparel, is thrilled to unveil the Redtag Collection, an innovation that seamlessly blends warmth, sustainability, and modern design. This collection features a unique line of body-shaping garments designed with recycled coffee ground fibers. By combining advanced technology with eco-friendly materials, the RedTag collection offers comfort and style while delivering enhanced protection against the cold.

 

The secret of the Redtag Collection lies in its WARM-TECH technology, an eco-conscious innovation that uses coffee charcoal-infused fibers to absorb far-infrared rays, generating a warming effect that interacts with the body's cells. This creates a lightweight fabric with exceptional thermal performance, natural antimicrobial properties to reduce odor and maintain lasting freshness, and a soft, skin-friendly texture. With up to 48% elastic yarn, the fabric also offers excellent tensile strength, making it perfect for body-shaping garments. The Redtag Collection not only ensures warmth and comfort but also provides a tailored fit that accentuates the body's natural shape, delivering all-day coziness without compromising on style.

Designed for cold winter days, the RedTag Collection's fabric features innovative temperature-locking technology that effectively traps heat, creating a stylish barrier against the winter chill. Despite its added warmth, the fabric remains breathable and flexible, allowing for unrestricted movement, while its anti-static properties ensure a smoother, more comfortable wearing experience.

Debuting with a versatile range of garments, including a Mock Neck Midi Dress, a Sweetheart Mini Dress, and a Tummy Control Bodysuit, the Redtag Collection is available in a sophisticated palette of black, dark red, beige, and dark brown or caramel color. On a snowy winter's day, the dark red bodysuit can be paired with jeans, boots, and a jacket, creating a striking contrast against the winter landscape. Alternatively, the dark brown or caramel color bodysuit can be matched with wide-legged trousers and a blazer, providing inner warmth and support for the working woman during the colder months.

The Redtag collection is now available at Popilush.com.

About Popilush

Popilush is a pioneer of apparel with built-in shapewear that empowers women of all shapes and sizes to look as good as they feel, every day. They design shapewear apparel that includes garments innovated with built-in lifting, smoothing, and shaping, for everyday support. Their mission is to uplift all women so they can feel their best, and have the freedom and confidence to be themselves. Their high-quality apparel is available in a diverse range of sizes at an affordable price. With Popilush, you can confidently express your unique style while enjoying the benefits of premium apparel.

Source POPILUSH LLC

Victoria's Secret's VSX is Back, An All-New Collection Where Performance Meets Fashion

Victoria's Secret announced the return of VSX – an all-new collection that is the intersection of performance, comfort and fashion. Versatile in style and functionality, VSX offers the ultimate collection of bold, cutting-edge styles to wear day-to-night.

 

 

Lensed by acclaimed photographer Zoey Grossman and styled by Malina Joseph Gilchrist, the campaign captures VSX's elevated designs through movement, featuring megawatt talent including Gigi Hadid, Imaan Hammam, Jeneil Williams, Mayowa Nicholas, Paloma Elsesser and Taylor Hill. Select talent featured in the campaign will also be featured in the 2024 Victoria's Secret Fashion Show this fall.

The collection offers groundbreaking, elevated styles that redefine sport – bringing the perfect combination of fierce silhouettes and comfortable, innovative fabrics in Sports Bras, Leggings, and more to take your workout to the next level. Meticulously crafted, refined contour designs and the fashion - forward selection of apparel and sportswear are made to dominate any arena and turn heads with street- style outfitting.

The VSX collection introduces made-to-be-seen Sports Bra silhouettes with light support starting at $49.95, VSX Elevate^™ Leggings featuring XDefine^™ performance fabric from $69.95, and ready-to-wear apparel including trench coats, catsuits and t-shirts from $44.95– with a size range of XS-XXL and 32B-44DDD.

In celebration of VSX, the brand has also launched a new Instagram handle, @VSXOfficial, to create a dedicated platform to showcase the brand's lifestyle and further foster the VSX sport community.

"VSX is more than a Sport collection – it's a lifestyle at the intersection between performance and fashion. The world-class designs leverage body mapping and superior fabrics that celebrate the curves of women's bodies, created to empower confidence, support, and ease as you live your life from day to night with next-level style." – Kira Fisher, VP Brand Design, VS&CO.

"I'm thrilled to be a part of this VSX campaign because it captures the multifaceted nature of strength and performance. Movement plays an important role in my life and my definition is always evolving – from striving to be the best athlete I can be while boxing or playing volleyball, to walking the runway, and keeping up with my three-year-old. This collection is such a chic one-stop shop that covers it all, with pieces that can support me through a workout or tie together a chic-yet-comfortable off-duty look." - Gigi Hadid, VS Talent Partner.

The collection is available online at VictoriasSecret.com and in all Victoria's Secret stores nationwide on Thursday, September 12th. The collection will also be available in international retail locations and online, launch dates per region to be announced.

Victoria's Secret & Co. (NYSE: VSCO) is a specialty retailer of modern, fashion-inspired collections including signature bras, panties, lingerie, casual sleepwear, athleisure and swim, as well as award- winning prestige fragrances and body care. VS&Co is comprised of market leading brands, Victoria's Secret and Victoria's Secret PINK, that share a common purpose of supporting women in all they do, and Adore Me, a technology-led, digital-first innovative intimates brand serving women of all sizes and budgets at all phases of life.

We are committed to empowering our more than 30,000 associates across a global footprint of approximately 1,350 retail stores in approximately 70 countries. We strive to provide the best products to help women express their confidence, sexiness and power and use our platform to create connection and community while celebrating the extraordinary diversity of women's experiences.

Source Victoria's Secret

 

 

Steve Aoki Returns To Nyfw To Present Dim Mak X One Piece In Partnership With Toei Animation

Steve Aoki returned to New York Fashion Week this season with DIM MAK x ONE PIECE in partnership with Toei Animation to present a groundbreaking immersive runway experience on September 9th, 2024, at Artechhouse. The DIM MAK x ONE PIECE: Spring/Summer 2025 Collection was unveiled as part of Toei Animation's year-long celebration of the 25th anniversary of the iconic anime series. This collaboration, proudly presented by Steve Aoki's Dim Mak Collection and Toei Animation, represents a transformative moment for anime in the fashion world, where the bold and adventurous spirit of One Piece meets the cutting-edge designs of Dim Mak.

The DIM MAK x ONE PIECE: Spring/Summer 2025 Collection pays homage to the exhilarating world created by Eiichiro Oda, featuring designs inspired by the series' Egghead arc. The collection brings to life the vibrant personalities of beloved characters like Monkey D. Luffy and his Straw Hat crew. The immersive runway experience combined images and elements from the series, transporting guests into the world of One Piece in a way never before seen in fashion. This historic collaboration signifies the future of anime's influence on global fashion, merging storytelling with high design.

For the Spring/Summer 2025 season, DIM MAK x ONE PIECE introduced an array of dynamic silhouettes, pushing the boundaries of traditional anime-inspired fashion. The collection featured innovative new materials and bold design elements that reflected the adventurous essence of One Piece. Key pieces from the collection included a bomber jacket style which reappeared throughout several character-inspired looks including Zoro, Lilith, and GEAR5, a graphic printed athletic mesh jersey which were seen in the looks inspired by Bonney, Trafalgar Law, Franky, and York, and a standout tapestry-inspired embroidered jacket serving as the closing finale look for GEAR5. The brand's commitment to innovation was evident throughout the collection, seamlessly integrating the adventurous spirit of One Piece into each design. The collection's color palette drew inspiration from the bright and bold colors we see on the island of Vegapunk, incorporating vibrant hues and bold contrasts that mirrored the dynamic world of One Piece.

DIM MAK x ONE PIECE also expanded on product offerings with new accessories, including embroidered six panel caps, satin trucker hats, and faux fur-lined quilted satin trapper hats. Each piece reflected the collection's theme, blending functionality with bold design. The collection also introduced a molded silicone boot style directly inspired by the amine arc, a testament to the brand's commitment to pushing the boundaries of fashion and anime-inspired design in collaboration with Toei Animation, the runway presentation featured a fully immersive experience that brought the world of One Piece to life. The show incorporated unique and outlandish fashion themes, creating a dynamic environment that blurred the line between fashion and storytelling.

"This collaboration between Dim Mak and One Piece is a dream come true. It's a mashup of everything I love – fashion, music, and anime – all in one. As a huge fan of One Piece and Luffy, I'm super inspired by his drive, his fearless spirit, and how he turns obstacles into opportunities. This partnership is all about celebrating that energy with bold, dynamic fashion that captures the vibe of One Piece while repping the street style that Dim Mak is all about." - Steve Aoki

The runway show's casting featured a diverse lineup of models, including notables like Noah Lyles, the American track & field athlete and Olympian, and Junelle Bromfield, the Jamaican track & field athlete, who brought the collection to life on the runway.

About Toei Animation Inc.
Based in Los Angeles, Toei Animation Inc. manages the distribution of Toei Animation's top properties, including franchise series Dragon Ball, Sailor Moon, One Piece, Digimon, Saint Seiya and many others, to North America, Latin America, South Africa, Australia and New Zealand. Toei Animation's Los Angeles office also oversees all categories of consumer product licensing based on its film and television brands within these territories.

About One Piece
Produced by Toei Animation and based on the top-selling manga title of all time by creator Eiichiro Oda, the iconic episodic series "One Piece" debuted on Japanese TV in 1999 and features pirate Monkey D. Luffy and his Straw Hat crew on their epic quest to find "One Piece," the legendary treasure of the former King of the Pirates, Gol D. Roger. Now 25 years since the series' broadcast premiere, "One Piece" has taken its place as part of mainstream pop culture, attracting fans of all ages. Today, the franchise encompasses 15 feature films, numerous video games, a trading card game and a constantly expanding catalog of licensed apparel, footwear, accessories, toys & games, sporting goods, gifts & novelties, household goods, food & beverage and location-based entertainment.

Source DIM MAK

 

 

MANTRA Launches the Scottish Highlands Collection: A Tribute to Golf's Birthplace

MANTRA, the premium golf apparel brand known for blending contemporary style with sustainability, is excited to announce the launch of its latest drop, the Scottish Highlands Collection. This new drop draws inspiration from Scotland, the birthplace of golf, and celebrates the breathtaking landscapes and rich history of the Scottish Highlands.

The Scottish Highlands Collection showcases a range of golf polos designed for the modern player who appreciates the heritage of the sport. Each piece in the collection features colors and patterns reminiscent of Scotland's rugged terrain, misty moors, and rolling green hills. Deep greens, rich reds, and earthy tones dominate the palette, complemented by plaid patterns that echo the iconic tartans of the region.

"We wanted to create a collection that not only honors the roots of golf but also connects our community to the incredible landscapes of the Scottish Highlands," said Dominic Natalizio, Founder and CEO of MANTRA. "Every piece in this collection is designed to evoke the spirit of Scotland, while also providing the modern golfer with the performance and style they expect from MANTRA."

Each item is designed to be worn on and off the course, keeping true to the office, links, and drinks versatility that the brand is known for.

The Scottish Highlands Collection is now available on madebymantra•co and in select retail locations.

About MANTRA

MANTRA is a premier golf apparel brand on a mission to make Planet Positive Performance Apparel. Known for its cutting-edge designs and commitment to sustainability, MANTRA aims to inspire golfers around the world to elevate their game and embrace the spirit of adventure.

Source MANTRA

 

Stonyfield Organic Drops a SWEET THREADS Back-to-School Apparel Collection

Stonyfield Organic Drops a SWEET THREADS Back-to-School Apparel Collection Made of... Sugarcane as they Celebrate First-Ever Kid's Zero Grams of Sugar Added Dairy Yogurt Pouch Offered in the Industry.

Stonyfield Organic, the country's leading organic yogurt maker, is launching Stonyfield Kids ZEROg Sugar Added Pouches just in time for back-to-school season. With the launch of their new Kids ZEROg Sugar Added Pouches, the only Kids' dairy yogurt pouch with zero grams of added sugar on the market, Stonyfield is releasing Sweet Threads, a limited-edition clothing collection made from sugarcane textile to emphasize that while your kid's back-to-school wardrobe may be made of sugarcane, your kids' lunch shouldn't be.

Stonyfield's Sweet Threads collection features four thoughtfully designed pieces for parents and kids made of 100% sugarcane textiles. The collection includes three kid's short sleeve tee shirts printed with colorful graphic designs and playful text, and an adult long sleeve tee shirt perfect to wear to school drop off. All pieces are created using sugarcane textile which is derived from sugarcane plants.

The limited-edition clothing collection is made of 100% polylactic acid (PLA), a plant-based bioplastic that can be made from renewable materials like sugarcane plants. The production process involves extracting cellulose from sugarcane stalks, which is then spun into fibers and woven into fabric, offering a sustainable alternative to traditional polyester.

Stonyfield's brand-new Kids' ZEROg Added Sugar Yogurt Pouches are a convenient, affordable, and nutritious option this back-to-school season. Perfect for on-the-go breakfasts, lunch boxes, or after-school snacks, parents can feel confident they are providing kids with a nutritious, organic yogurt without sacrificing taste, so even the pickiest of eaters will enjoy. The organic ZEROg Added Sugar Yogurt Pouches come in delicious flavors like Blueberry Apple Carrot and Banilla (Banana and Vanilla) and are available now at select grocery stores nationwide for $1.99 (single serve) and $6.99 (4-count pack).

"When August rolls around, you can expect to find Stonyfield pouches in kids' lunchboxes but this year, and we want to be an even bigger part of your back-to-school routines," said Elizabeth Conover, Stonyfield Brand Director. "With the launch of Sweet Threads, Stonyfield is calling attention to the importance of our nutritious, ZEROg Added Sugar offering in a fun, interactive way that both parents and kids can enjoy. Parents shouldn't have to worry about how much sugar is in their kid's yogurt. So, we put sugarcane in their clothes instead as a fun way to remind parents about our new zero grams of sugar added offering."

About Stonyfield Organic

As the country's leading organic yogurt maker, Stonyfield believes that taking care of organic farmers, cows, and their life's work will produce healthy food, healthy businesses, and a healthy planet. Stonyfield, a Certified B-Corp, is also making a difference by helping to protect and preserve the next generation of farmers and families through programs like its Direct Milk Supply and Wolfe's Neck Organic Training Program as well as #PlayFree, a nationwide, multi-year initiative to help keep families free from toxic persistent pesticides in outdoor spaces across the country.

Source Stonyfield Organic

Pickleball Clothing Company, Stack Athletics, Launches New Summer 2024 Collection

Stack Athletics, the industry leader in pickleball-specific performance apparel, launched their summer 2024 performance collection, a 14-piece capsule that combines Stack's defiant and unapologetic style with new technology built for pickleballers. Known for making performance apparel for pickleball players who want to wear a cult brand with a streetwear edge, Stack's new collection is the result of almost a year of sourcing and testing materials specifically for the speed and intensity of the game pickleball while unleashing the punk attitude of pickleball and inspiring self-expression on the court.

The new collection includes new colors and patterns in favorites from Stack, including the Courtside Dress and the Rally Tank, and introduces new pieces with all-new technology, like the Men's Flowstate Zip Tee, Women's Rush Skirt, and Men's Tourney Short. Players who take their personal style as seriously as their pickleball game will benefit from new technology that regulates body temperature while keeping players quick on their feet with lightweight fabric.

Key New Technology Features from Stack:

• MellowMesh* Liner: Our built-in Feather Sport* short liner provides a like-nothing milky smooth feel while giving the perfect amount of stretch, support, and breathability
• Caddy Pocket*: Built to hold two pickleballs so you never have to chase a ball again
• Flowstate* Micromesh: Our proprietary super-soft, quick-drying, microvented blend helps your body stay cool and self-regulate through long matches

Stack's new collection was inspired by their team of professional pickleball players – Tyler Loong, Michael Lloyd, Christine Maddox, Brandon Nsekpong, Angie & Alex Walker, and DJ Young – who can be seen on the PPA & APP Tour(s) wearing the new Summer 2024 collection. Stack's line of performance gear is co-signed by the best in pickleball while still being accessible to those who are learning the game and want to feel like a winner before stepping onto the court.

"At Stack, we embrace pickleball as loud, unapologetic, and disruptive, and we wanted our line to reflect that," said Jeremy Nef, President of Stack Athletics. "In this new collection, every detail down to the drawstring length and ball pockets has been thought of, so players can focus on keeping the intensity up and the game loud. And to all the tennis players out there, thanks for the courts!"

About Stack Athletics:

Founded in 2020 by pickleball addicts, Stack creates a defiant alternative for pro-level quality pickleball apparel. We love pickleball for its short courts, drop shots, and loud pop. All Stack clothing is inspired by our team of pro players, blending durability and function with unique design. Stack is committed to delivering apparel that's not just built to help you move better on the court but to move differently in curated colors and innovative materials.


Source Stack Athletics

H&M Unveils A/W 2024 Collection with Star-Studded Cast

A new vision of style. H&M reignites its fashion sensibility with A/W 2024, starring Charli xcx, Arca, Lila Moss, Loli Bahia, Sage Elsesser and Sega Bodega.

A/W 2024 marks a refresh of H&M's fashion spirit. Full of rich tones, intriguing details and design-focused silhouettes, this season brings a very special collection for H&M. The A/W 2024 collection will be available in select stores worldwide and online at hm . com beginning September 12th.

"This collection is full of many special inspirations and quality materials. The leather, the knits, the sparkly separates – together the pieces showcase the strength of H&M's fashion ability. It's all about great clothes: real wardrobe icons. The campaign lets the fashion shine," says Eliana Masgalos, Womenswear Design Director, H&M.

Each piece within the assortment tells a unique story. The collection is inspired by the eternal glamour and versatility of mid-century design, the deep and sophisticated hues of wood and retro interiors, the lingering beauty of Hollywood cinema sirens, and the cycle of styles across key fashion eras.

The A/W 2024 campaign features an array of musicians, models, and cultural leaders. Created by photographer Sam Rock and director Albert Moya, it is a celebration of fashion, individuality, and personal style. The cast of contemporary icons, including Charli xcx, Arca, Lila Moss, Ajus Samuel, Loli Bahia, Wali Deutsch, Okay Kaya, Bibi Breslin, Alewya, Sage Elsesser, Sega Bodega, and Lux Gillespie, embodies H&M's commitment to embracing fashion and self-expression.

A mid-century mood is visible in the suiting, including boxy jackets and micro skirts. There are flashes of vintage-styles seen in the leather dresses and heirloom-style mesh dresses. Premium materials such as leather and suede add to the opulent feel of the collection. Knits include skirt suits in stretch wool, and must-have matching vests and shorts. The color palette features an array of browns, from caramel to deep mahogany. Oxblood and green add to the archival feel, complemented by black and white as accent statements. Accessories include heeled pumps with a round toe, studded loafers, and furry slip-ons. Bags are slick and structural. Jewelry ranges from minimal and angular to offbeat and earthy. Belts help complete the mood of assertive femininity, emphasizing shapes and lines.

For men, the mood is tailored classicism, matched with opulence. Tailoring in oxblood and cool steel tones create elevated statement pieces, such as a leather trench cut at a mid-length and a lurex tweed workwear jacket. Items combine a spirit of utility with individuality – a message central to the H&M ethos of great fashion for everyone.

"The A/W 2024 collection is all about the joy of great fashion. Music is an area where experimentation, individuality and flair have always thrived, so it makes perfect sense for H&M to be paying tribute to the intersection between style, sound and self-expression." - Jörgen Andersson, Creative Director, H&M  

H&M will kick off the global celebrations of its much-anticipated A/W 24 collection with a spectacular party in London. A multi-faceted celebration of music, fashion and individuality, the event will feature a special performance by Charli xcx and DJ sets by Jamie xx and Sherelle. In keeping with the spirit of inclusivity that defines H&M, the invite will be open to all, with customers able to sign up for the chance to attend via social media and through members competitions.

SOURCE H&M

Wrangler® x Barbie® Launch Matching Denim Collection

Wrangler® and Barbie® Launch Collection of Coordinating Denim, Jackets, Tops, Tees, and Dresses for Women and Girls.

Global denim brand and the leading authority in western fashion, Wrangler® today announced its collaboration with Mattel, Inc.'s Barbie, the #1 fashion doll brand inspiring a cultural phenomenon. The Wrangler x Barbie collection celebrates two brands with similar heritage, united in the desire to encourage women and girls to be strong, confident, free and fearlessly chase their dreams.