Thursday, November 7, 2024

Champion and Harley-Davidson Unite for a Bold New Collection

Champion and Harley-Davidson Unite for a Bold New Collection

Harley-Davidson® and Champion® are two legendary names in their fields, with Harley representing the freedom of the open road and Champion standing for quality athleticwear. This powerhouse duo has teamed up once again, combining their expertise to launch a limited-edition capsule collection that brings together Champion's athletic comfort and Harley’s iconic moto style. This collection is a tribute to those who live life with an all-in mindset, those who hustle, play, and live boldly—whether they're riding down a highway or hitting the city streets.


Champion and Harley-Davidson Unite for a Bold New Collection

Celebrating a partnership that began back in the 1940s, this collection introduces fresh takes on timeless fan-favorite styles with modern cuts, oversized graphics, and signature features. Let’s take a closer look at what makes this collaboration so exciting and why this collection is a must-have for Harley and Champion fans alike.

Uniting Two Icons: A Legacy of Style and Quality

Champion and Harley-Davidson are both brands with over a century of dedication to their crafts. Harley-Davidson is known for creating motorcycles that embody freedom and rebellion, while Champion has become synonymous with reliable, comfortable athleticwear. The brands’ shared commitment to quality and authenticity shines through in this latest capsule collection, which blends athletic and moto styles in an entirely new way.

As Erica Bullard, Senior Vice President at Harley-Davidson, explains, "This collaboration captures the best of both worlds, blending Harley's rebellious spirit with Champion's athleticwear heritage. It's a collection built for those who live boldly." Each piece in this collection celebrates the best of what these brands offer, making it perfect for fans who appreciate both Champion’s relaxed fit and Harley’s rugged, adventurous style. This collection truly embodies a lifestyle—one of freedom, authenticity, and self-expression.

Signature Pieces: Style That Goes Beyond the Ordinary

The Champion x Harley-Davidson Capsule Collection includes some standout pieces that reflect the essence of both brands. Each item in this collection combines durability with style, allowing fans to show their love for Harley and Champion in a fresh, fashionable way.

  • Champion x Harley-Davidson Fanatic Crew Neck Sweatshirt
    This premium sweatshirt is crafted from heavyweight fleece, featuring Champion’s classic double-needle stitching and rib-knit side panels. The relaxed fit offers ultimate comfort, while the bold, embroidered graphics bring a touch of Harley's fearless attitude. It’s the perfect layering piece, versatile enough to wear casually or under riding gear for that classic moto look.

  • Champion x Harley-Davidson Fanatic Tee
    This relaxed unisex tee is made from heavyweight cotton, crafted with a higher stitch count for durability. It also has a ribbed collar and reinforced shoulder seams, making it tough yet comfortable for everyday wear. Embroidered graphics give it an elevated look that’s ideal for anyone who wants to blend a sporty feel with a touch of moto flair.

  • Champion x Harley-Davidson Adjustable Baseball Cap
    The unisex baseball cap is a timeless addition to this collection, made from brushed cotton twill for a soft yet sturdy feel. With its adjustable leather strap and pre-curved bill, this cap offers a perfect custom fit. Embroidered branding adds a final touch of authenticity, making it a must-have for fans of both brands.

With these pieces, Harley and Champion have created a collection that feels as good as it looks, blending rugged durability with the comfort and style of your favorite athletic gear.

An Ode to Individuality: A Collection Built for Trailblazers

Both Harley-Davidson and Champion have long celebrated individuality, and this collection reflects that shared value. With oversized graphics, premium fabrics, and a fusion of athletic and moto styles, the capsule collection is built for those who aren’t afraid to stand out. This collaboration also highlights both brands’ commitment to empowering people to be authentic and true to themselves, whether they’re on the road or simply expressing their unique style.

Shelley Peters, Vice President of Licensing at Champion, explains it best: "This partnership with Harley-Davidson is the culmination of two heritage brands celebrating their commitment to authenticity and honoring those who forge their own path." Through thoughtfully designed apparel, this collection is a reminder that the journey is about forging ahead, embracing who you are, and creating your own story.

Final Thoughts

The Champion x Harley-Davidson Capsule Collection is more than just apparel; it’s a celebration of two iconic brands that share a commitment to quality, individuality, and authenticity. For those who live life with passion and dedication, this collection is a perfect fit, offering both comfort and style in every piece. By combining athleticwear with moto heritage, Champion and Harley-Davidson have created a collection for the bold, the fearless, and the authentic.

Whether you’re a lifelong Harley fan, a Champion enthusiast, or simply someone who values quality and style, this collection offers something truly unique. It’s an invitation to live boldly, celebrate individuality, and enjoy the comfort of premium athleticwear with the attitude of Harley-Davidson’s iconic moto culture.

About Harley-Davidson
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Our vision: Building our legend and leading our industry through innovation, evolution and emotion. Our mission: More than building machines, we stand for the timeless pursuit of adventure. Freedom for the soul. Since 1903, Harley-Davidson has defined motorcycle culture with an expanding range of leading-edge, distinctive and customizable motorcycles in addition to riding experiences and exceptional motorcycle accessories, riding gear and apparel. Harley-Davidson Financial Services provides financing, insurance and other programs to help get Harley-Davidson riders on the road.

About Champion® Athleticwear
Since 1919, Champion has offered a full line of innovative athletic apparel for men and women, including activewear, sweats, tees, sports bras, team uniforms, footwear and accessories. Today, as a lifestyle brand born from sport, Champion uses innovative design and state-of-the-art product testing to ensure uncompromised quality and innovative apparel for consumers. Beyond its products, the brand's mission is to provide every Champion a canvas to live their true purpose; rooted in the belief that champions are defined not by what they make, but by what they do with it. Champion wants to inspire others to not just win, but to Champion a better tomorrow, and is dedicated to supporting creators by giving them a platform to tell their stories, support their values, and communities.

Champion apparel can be purchased at department stores, sporting goods, specialty retailers, and at Champion.com. Champion is a brand of HanesBrands (NYSE:HBI).

Bring Glamour Home with Bedsure’s Marilyn Monroe Collection

Bring Glamour Home with Bedsure’s Marilyn Monroe Collection

Imagine adding a touch of classic Hollywood elegance to your home—now you can, thanks to Bedsure’s newest collection inspired by none other than Marilyn Monroe. This exclusive Bedsure x Iconic Collection celebrates Marilyn's timeless charm and style with products that bring cozy sophistication into any space. Just in time for the holiday season, this collection is available on Amazon, Bedsurehome.com, and TikTok Shop, as well as featured at Bedsure’s Cozy Pop-Up Shop in SoHo, NYC. Let’s explore the collection’s unique series and discover how Bedsure has beautifully captured Marilyn’s spirit to transform home decor with warmth, vibrancy, and a hint of nostalgia.


Bring Glamour Home with Bedsure’s Marilyn Monroe Collection

A Pop of Color: The Pop Series

The first series in the Marilyn Monroe Collection, aptly named the "Pop Series," is a lively homage to the icon’s bold side. Inspired by Andy Warhol’s iconic Pop Art, this series brings Marilyn's unforgettable presence to life through vibrant prints and bold colors. Think of her famous flying skirt moment—one of the most recognizable images in pop culture—now reimagined on cozy fleece blankets, duvet covers, and even hoodies that feel as fabulous as they look. This series is perfect for those who adore Marilyn’s iconic imagery and enjoy a playful, colorful vibe in their home. The Pop Series serves as a striking reminder of Marilyn’s audacious spirit, letting you add a dash of glamour and fun to your everyday surroundings.

The Gift of Nostalgia: The Gift Series

Bedsure’s "Gift Series" is a nod to Marilyn’s sophisticated yet playful elegance. Inspired by her signature red lip, classic polka dots, and timeless style, this series offers stylish gift options for anyone who appreciates vintage charm. The Gift Series combines functionality with fashion, featuring items like cozy sherpa throw blankets, silk pillowcases, and stylish accessories that evoke nostalgia. Imagine wrapping yourself in a blanket that feels like a warm hug from a beloved era, blending sophistication with comfort. This series is designed not only to be cozy but also to serve as a thoughtful gift, bringing the iconic allure of Marilyn into the homes of loved ones. For those who cherish a bit of vintage flair, the Gift Series makes for an ideal present this holiday season.

Timeless Elegance: The Capsule Series

The third series, the "Capsule Series," speaks to Marilyn’s classic beauty and refined style. This collection takes inspiration from her softer, romantic side, featuring lace accents, delicate floral patterns, and elegant champagne hues. The Capsule Series items, like luxurious duvet covers and delicate throws, bring an air of classic elegance and timeless charm to any space. Designed for those who value quality and sophistication, this series adds a touch of Hollywood glamour without overpowering your home’s decor. With the Capsule Series, Bedsure has created a subtle, romantic collection that feels as graceful and beautiful as Marilyn herself, perfect for transforming bedrooms into serene, stylish sanctuaries.

Final Thoughts

Bedsure’s Marilyn Monroe Collection is a brilliant tribute to a beloved icon, blending comfort and style in a way that resonates with both longtime fans and a new generation of Marilyn admirers. From the bold, colorful vibes of the Pop Series to the elegant nostalgia of the Gift Series and the romantic touches in the Capsule Series, this collection has something for everyone. Whether you're adding a pop of color, gifting a cozy keepsake, or bringing a touch of timeless beauty to your space, this collection embodies Marilyn’s spirit in every stitch. With Bedsure’s dedication to quality and creativity, the Marilyn Monroe Collection is a celebration of joy, color, and warmth—just in time for the holidays.

About Bedsure:

Founded in 2016, Bedsure is a leading home textile brand with products sold to over 15 million customers worldwide. Currently, Bedsure has over 50 bestselling home products in 8 countries and has maintained a compound growth rate of 100% for five consecutive years. While Bedsure has grown into a global company with diverse products to meet different customer needs, its focus on comfortable home products and everyday value stays the same.

Tuesday, September 24, 2024

Trashie Partners With Steve Madden On Recycling Program

Trashie Partners With Steve Madden On Recycling Program

Trashie, the recycling and rewards platform, announced today that it has partnered with Steve Madden, the renowned footwear, accessories and apparel company, to bring Trashie's Take Back Bag and recycling infrastructure to Steve Madden customers. The partnership is indicative of how circularity and sustainable behavior are becoming more and more mainstream across the United States.

Trashie Partners With Steve Madden On Recycling Program
Steve Madden customers can now purchase Trashie's Take Back Bag for $20 from stevemadden.com, fill it with the old clothes and shoes cluttering their closets, and send it back to Trashie's recycling facility using a pre-paid shipping label. In exchange, customers will receive $25 off their next Steve Madden online purchase.

"I'm incredibly excited to announce our partnership with Trashie, which marks a key step in our efforts to support end-of-life management for our products," said Gregg Meyer, Chief Sustainability Officer, Steven Madden, Ltd. "As we look to 2024 and beyond, a key part of our sustainability journey involves creating a holistic, circular approach to fashion across our supply chain. Trashie's innovative platform aligns perfectly with this vision, allowing us to offer our customers an opportunity to responsibly and easily give new life to their used fashion and footwear. We're eager to see how this partnership will empower our customers and drive positive change in the years to come," he continued.

Everything sent to Trashie's recycling facility is assigned to one of 253 grades with a specific category, size, quality, and fabrication to ensure each item finds its next best home, whether via re-use, downcycling, or fiber-to-fiber recycling. Up to 95% of collected items are kept out of landfills.

"It is wonderful to see a mainstream brand like Steve Madden making such a meaningful commitment to circularity," said Kristy Caylor, founder & CEO of Trashie. "We are proud to partner with the Steve Madden team to deliver a fun and inspiring way for their customers to engage with recycling. Our goal is to ease our partners' transition to a more circular future by leveraging our proven consumer model and back-end recycling logistics to drive measurable and lasting impact for the brand."

Trashie, which recently announced that its Take Back Bag sales surpassed 500K over the past 12 months, meaning they diverted 8.4 million items totaling 4.3 million lbs from landfills, works with partners small and large, including ThirdLove, Bombas, Marine Layer, and Walmart.

About Trashie
Trashie gives people an easy and convenient way to recycle unwanted clothing, shoes, accessories, linens, and more, keeping waste out of landfills for as long as possible and helping drive impact. Its iconic Take Back Bag can be filled with items in almost any condition and sent back via mail in exchange for TrashieCash, which can be redeemed for rewards to use at a wide range of retailers across dining, travel, clothing, beauty, wellness, home goods and more. Trashie is the latest innovation from the team behind For Days, which was founded in 2018. For more information, visit www.trashie.io and follow @trashie on Instagram and TikTok.

Source Trashie

BRUNT Workwear Introduces the USA Marin Welted Work Boot

BRUNT Workwear Introduces the USA Marin Welted Work Boot

BRUNT Workwear, the fast-growing workwear brand known for its innovative and durable boots and apparel, today introduces the USA Marin Welted - BRUNT's first ever work boot Built in the USA. The USA Marin Welted is assembled in San Antonio, Texas with domestic and global components from best-in-class suppliers around the world, including waterproof leathers sourced from American cattle. The durable Goodyear welt construction and BRUNT's signature comfort system make the USA Marin Welted a great option for trade workers on the most demanding job sites who value Built in the USA products.




"Ever since the launch of BRUNT, our team has been working towards including Built in the USA products in our assortment," said Eric Girouard, founder and CEO at BRUNT Workwear. "We've finally taken an important first step with the launch of the USA Marin Welted. We'll also be adding additional Built in the USA work boots to our product line starting next year, and remain committed to bringing the right mix of products to the hard working men and women across the country who get up and grind every day to build this country."

In addition to its heavy-duty welted construction that provides enhanced stability on the job, the USA Marin Welted comes equipped with a fully waterproof build, soft and nano composite safety toe options, and an innovative slip, oil, and high heat-resistant outsole that protects up to 572º F.

BRUNT's best-selling Marin product line is named after Matt Marin - a union drywall superintendent and childhood friend of founder and CEO, Eric Girouard. Based on Matt's experience and BRUNT's expertise, together they created a boot that is affordable, comfortable, and equipped with the features trade workers need to be safe and compliant at work.

The USA Marin Welted is available on BRUNT's website beginning today - and launches in a classic dark brown colorway, with additional limited-edition and in-line colors to follow.

  • The USA Marin Welted Soft Toe Version will be available in sizes 7-16 for $259.00
  • The USA Marin Welted Comp Toe Version will be available in sizes 7-16 for $269.00


About BRUNT
Launched in 2020, BRUNT Workwear is retooling the way the workwear industry works by collaborating with trade workers to develop boots and apparel that provide the best performance, durability and comfort hard-earned money can buy. BRUNT products are developed to provide solutions that make real workers' lives easier, a mission brought to life by the fact that each signature product is named after a real worker who inspired the design. In addition to the bestselling The Marin boot, BRUNT's lineup includes a range of waterproof, comp toe, soft toe, and job site-approved work boots for every worker, as well as a selection of apparel and accessories.

SOURCE BRUNT Workwear

Wednesday, September 18, 2024

Visto Visors Launches Innovative Wide Brim Visor Collection for Ultimate Sun Protection and Visual Clarity

Visto Visors Launches Innovative Wide Brim Visor Collection for Ultimate Sun Protection and Visual Clarity

Visto Visors, a leader in innovative sun protection accessories, proudly announces the launch of its new line of visors featuring wide brims, designed for those seeking extended UV protection and 360-degree visibility. This latest collection is perfect for women who enjoy outdoor sports such as golf, tennis, and pickleball, as well as those who want to stay shielded during daily walks, or a day at the beach.



The new visors, available in classic white, sleek black, and vibrant hot pink, provide ample coverage without comprising style. In addition to the visors, Visto Visors is expanding its lineup to include wide-brimmed hats as well in white, black and camel, ensuring there's a perfect option for every outdoor enthusiast.

In a commitment to comfort, Visto Visors also introduces structured nylon mesh hats, providing cool, crisp wearability for all-day use. Visto Visors' patent-pending designs not only prioritize sun protection but also enhances the user experience with transparent brims that allow for 360-degree unobstructed views.

"We are thrilled to launch our wide brim collection, catering specifically to active women who value both style and functionality," said Sheila G. Mains, CEO & Founder of Visto Visors. "Our hats and visors are designed to offer unparalleled protection while keeping you looking fabulous on and off the course, or court."

Visto Visors invites customers to experience the perfect blend of fashion and function with the new wide brim collection. Visit vistovisors.com to explore the full range of styles and colors and find your ideal hat or visor today.

ABOUT VISTO VISORS

Launched earlier this year at The Racquet Club Pickleball Tournament, at the Coachella Music & Arts Festival, Visto Visors is the latest creation by Florida-based Entrepreneur Sheila G. Mains, the Founder and Creator of the multi million dollar brand, Brownie Brittle, LLC.


Source Visto Visors

 

Thursday, September 5, 2024

H&M Collaborates With Anamika Khanna And Brings Contemporary Indian Style And Craft To A Global Audience

H&M Collaborates With Anamika Khanna And Brings Contemporary Indian Style And Craft To A Global Audience

The new H&M collaboration with Anamika Khanna celebrates the Indian designer's signature eclecticism and flair for fusing glamour and craftsmanship with contemporary tailoring and luxe loungewear. Inspired by the sartorial codes of India, Anamika Khanna reimagines traditional silhouettes with a fresh and modern take. The collection comprises of womenswear, menswear, jewelry and accessories and will launch online at hm•com on September, 5th 2024.

 


"I've always felt Indian fashion gets lost when interpreted by the rest of the world. Often, our fashion — in terms of the culture, the heritage of craft and textile embroideries — is regarded as costume or not wearable or modern enough. Things have changed a lot, and this collection with H&M allows me to take something Indian and make it global and contemporary," said Anamika Khanna.

The eye-catching collaboration is replete with vibrant and unique styles, alive with vivid colour, pattern, and hand-embroidered embellishment. The womenswear collection is underpinned by an effortless elegance, with draped skirts, airy kaftans with asymmetrical and high-low hemlines, and silk pyjama ensembles. For men, traditional cuts are refreshed with graphic prints, painterly motifs, and carefree sportswear shapes.

Anamika Khanna's dazzling adornment featuring an array of intricate jewelry, including earrings, cuffs and necklaces cast from reclaimed metal and made locally in India, will also be available.

"Anamika designs clothes to encourage the wearer to express themselves. The silhouettes are fluid and draped, often in a way that can be personalized. The prints are also intriguing. She integrates many fully printed looks, combining traditional colour elements with something more graphic," said Ann-Sofie Johansson, Creative Advisor at H&M.

Source H&M

Wednesday, September 4, 2024

Torrid Announces Winner Of 2024 Nationwide Model Casting Call

Torrid Announces Winner Of 2024 Nationwide Model Casting Call

Torrid Holdings Inc. ("Torrid" or the "Company") (NYSE: CURV), a direct-to-consumer apparel, intimates, and accessories brand in North America for women sizes 10 to 30, announced Essence Sugar, a 29-year-old mechanical engineer from Jacksonville, Fla., as the grand prize winner of the 2024 Torrid Model Casting Call. This was the brand's largest ever nationwide model search with more than 11,000 applicants across U.S. and Canada.

"Essence impressed us all from the minute we met her at the Los Angeles Casting Event. Even with zero modeling experience, she is so natural and comfortable in front of the camera—and more importantly her vibrancy and authenticity really emulate the core values of Torrid," said Vivian Alhorn, Chief Marketing Officer. "We are absolutely thrilled to introduce her to the world as the newest member of the Torrid family."

The casting call lasted six months with in-store events at over 100 various mall locations nationwide and a selective review process. Initially narrowed down to a top 30, candidates were publicly voted to the top 10. The finalists traveled to Los Angeles last month for a professional model boot camp featuring a full day modeling mentorship and content creation workshop, where Sugar showcased her modeling abilities and secured the winning spot.

"I feel so overwhelmed with joy and excitement," said Essence Sugar, 2024 Torrid Model Casting Call winner, "to have this opportunity to continue to work with Torrid—and create spaces where I see people that look like me. There's this rare feeling you get when you are able to be comfortable and confident in yourself. If I can contribute to other people feeling this way, what more can I do with my life? I am just so grateful."

Sugar will be featured in a Torrid 2025 campaign photoshoot, receive a $2,000 cash prize and a full year's wardrobe from Torrid (valued at $15,000). She also has the opportunity to be signed with a global talent management agency. To learn more about Sugar and the 2024 Torrid Model Casting Call, please visit Torrid•com/CastingCall2024.

"We can't wait to work with Essence and continue to highlight the other finalists in our marketing. This has been such an amazing experience for all of us here at Torrid," said CMO Vivian Alhorn. "The positive feedback we've received from the Casting Call has been incredible, and we're already looking ahead to 2025…so stay tuned!"

About Torrid

Torrid is a direct-to-consumer brand of apparel, intimates and accessories in North America aimed at fashionable women who are curvy and wear sizes 10 to 30. Torrid is focused on fit and offers high quality products across a broad assortment that includes tops, bottoms, denim, dresses, intimates, activewear, footwear, and accessories.

Source Torrid