Thursday, November 7, 2024

Discover CushZ: Chaco’s Lightweight Sandal for Ultimate Comfort

Discover CushZ: Chaco’s Lightweight Sandal for Ultimate Comfort

Chaco, the beloved outdoor footwear brand known for its high-performance sandals, has just introduced a revolutionary addition to their lineup: the CushZ Sandal. Engineered for all-day comfort and featherlight wear, the CushZ is designed to bring Chaco’s well-known durability and style to a sandal that’s half the weight of its iconic Z/1 Classic. It’s a perfect match for casual days, dog walks, farmers’ markets, or simply kicking back with an effortless style. If you’re looking for comfort that’s also eco-friendly, the CushZ Sandal is your answer.


Discover CushZ: Chaco’s Lightweight Sandal for Ultimate Comfort

The CushZ Sandal was designed with Chaco’s loyal fans in mind, creating a lightweight sandal without sacrificing the adjustable fit, iconic webbing, and sustainable materials that Chaco wearers have come to love. Let’s dive into what makes the CushZ a game-changer for comfort, convenience, and conscious consumerism.

The New Standard of Lightweight Comfort

One of the standout features of the CushZ Sandal is its lightweight design—at half the weight of Chaco’s Z/1 Classic. Imagine walking on a cloud, where every step feels effortless. Chaco’s Senior Brand Director, Jon Golub, shared his excitement for the new design, saying, “The CushZ embodies our spirit of adaptability, offering unparalleled comfort and cushioning for all of life’s adventures. Once you slip it on, your feet will feel instant relief and keep you comfortable all day long.”

The CushZ is built with a soft, cushioned footbed that feels like walking on air. Combined with a padded mesh collar, the sandal supports and cradles your feet with a gentle touch, making it ideal for those long, leisurely days when you want to feel relaxed and light on your feet. Whether you’re headed out for errands or a casual stroll, the CushZ lets you move with ease and keeps your feet happy from morning until night.

Made for Everyday Adventures

While Chaco is known for its rugged, outdoor-ready footwear, the CushZ takes a slightly different approach, focusing on casual, everyday use. This sandal is made for those laid-back days when comfort is key. Its minimal weight and stylish design make it perfect for daily wear, from walking your dog to weekend unwinding.

The CushZ’s ultra-comfortable footbed provides that sought-after “walking on clouds” feel, while its iconic webbing and 360-degree adjustability offer a secure and custom fit. The sandal’s style is effortlessly adaptable, allowing it to look just as good with jeans and a T-shirt as with shorts or a casual dress. So, if you’re looking for a sandal that you can throw on with almost any outfit and wear all day without a second thought, the CushZ is the one.

Sustainability at the Core

In line with Chaco’s commitment to sustainability, the CushZ Sandal uses REPREVE® webbing made from 100% recycled bottles. This eco-conscious design choice not only reduces waste but also means that the sandals are built to last, just like Chaco’s other products. The REPREVE® webbing is the same high-quality, quick-drying material used on Chaco’s classic Z/Sandals, offering both water capability and the secure fit Chaco fans rely on.

For those who are mindful of their environmental impact, the CushZ is a great choice. The recycled materials make it an eco-friendly sandal that’s built for durability, reducing the need for frequent replacements. So, with the CushZ, you’re not only getting comfort and style but also making a conscious choice to support sustainable footwear.

Final Thoughts

The CushZ Sandal from Chaco is a fresh take on comfort-first, lightweight footwear that stays true to Chaco’s heritage of durability, adjustability, and sustainability. From the cushioned footbed to the eco-friendly REPREVE® webbing, every detail has been thoughtfully designed to create a sandal that’s perfect for everyday adventures and casual outings.

If you’re seeking a sandal that combines comfort, style, and eco-friendly features, the CushZ Sandal is your perfect companion. Whether you’re running errands, walking your dog, or simply unwinding on a weekend, this sandal is ready to lighten up your steps and brighten up your day. With the CushZ, Chaco has delivered a sandal that not only fits your feet but also fits your values, making it an ideal choice for the conscious, comfort-seeking consumer.

ABOUT CHACO:

Born on the river in 1989, Chaco, a division of Wolverine Worldwide, Inc. (NYSE: WWW), builds premium footwear for the outdoor-minded. The brand's iconic Z/sandals are repairable at ReChaco and more than 20,000 sandals a year are kept out of landfills every year. Plus, as a result of the brand's proprietary LUVSEAT™ foot bed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to all Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. 

Shapellx’s New Manifesto: Embracing Every Woman’s Body and Spirit

Shapellx’s New Manifesto: Embracing Every Woman’s Body and Spirit

In honor of Women’s Health Month and World Mental Health Day 2024, celebrated on October 10, Shapellx is unveiling a fresh and empowering brand manifesto: "Celebrating Every Body." As a leader in shapewear, Shapellx recognizes the pressures women face daily and is committed to offering solutions that prioritize both comfort and beauty. Their new approach doesn’t just aim for an ideal figure but nurtures a holistic connection between mental and physical well-being. By revolutionizing shapewear to be inclusive, comfortable, and body-positive, Shapellx is celebrating every woman’s unique beauty and confidence. Let's explore how Shapellx is reshaping more than just bodies; they're reshaping how women feel about themselves, too.

Shapellx’s New Manifesto: Embracing Every Woman’s Body and Spirit

Shapewear for Real Women: Combining Comfort and Confidence

In today’s world, women often juggle multiple roles, balancing work, family, and personal aspirations. Traditional shapewear has typically focused on tight compression, which can be uncomfortable and contribute to feelings of insecurity. Shapellx, however, believes that shapewear should empower, not restrict. Through 537 days of development and 99 rounds of testing, each piece in Shapellx's line is designed to balance effective shaping with unparalleled comfort.

Take the AirSlim® Butt-Lifting High Waist Panty and AirSlim® Mesh Smooth Butt-Lifting Shorts, for instance. These standout products are crafted from lightweight, breathable materials that provide both support and freedom of movement. The precision stitching and thoughtful design ensure that wearers feel held without feeling restricted, enhancing their natural shape and boosting confidence. By focusing on wearability and comfort, Shapellx helps women look and feel their best, promoting body positivity and confidence from the inside out.

Celebrating Every Body: Shapellx’s New Inclusive Manifesto

Shapellx’s manifesto, "Celebrating Every Body," is a rallying cry for inclusivity, comfort, and authenticity. In a society where physical appearance often takes center stage, Shapellx aims to shift the narrative toward self-acceptance. Their approach to shapewear doesn’t stop at outward appearances; instead, it honors the diversity of body shapes and the unique stories each woman carries. By promoting a mindset of self-love and acceptance, Shapellx empowers women to see themselves as they are: beautiful, worthy, and whole.

This shift reflects Shapellx’s dedication to supporting mental wellness by acknowledging the link between how women feel and how they look. Rather than emphasizing an unrealistic body ideal, Shapellx fosters a positive, inclusive space where every woman can celebrate her shape without sacrificing comfort or self-confidence. With this new manifesto, Shapellx is redefining shapewear as a tool for personal empowerment.

Thoughtful Design with Women's Health in Mind

What sets Shapellx apart is its commitment to mindful design that goes beyond aesthetics. Every product goes through rigorous development to ensure it provides effective shaping while minimizing pressure and discomfort. Shapellx shapewear is crafted with thoughtful details—meticulous stitching, lightweight fabric, and careful attention to fit—all designed to enhance the natural shape without causing friction or discomfort.

For example, the AirSlim® line includes strategically placed stitching to reduce pressure on sensitive areas, which helps prevent the negative physical effects sometimes associated with tight shapewear. Customers consistently praise these products for their ability to hold in the midsection and smooth out curves without causing any sense of restriction. The feedback highlights that Shapellx shapewear is more than just fashion; it’s a wellness tool that aligns with their mission of promoting internal and external beauty.

Final Thoughts

Shapellx’s "Celebrating Every Body" manifesto is a testament to their dedication to women’s overall well-being. By blending comfort with style, Shapellx offers shapewear that doesn’t just shape bodies but celebrates them. In a world filled with external pressures, Shapellx’s inclusive approach reminds women to honor their bodies, embrace their unique beauty, and prioritize mental health. Through each piece, Shapellx aims to instill a sense of self-confidence, proving that true beauty lies in feeling comfortable, supported, and empowered.

About Shapellx

Shapellx is a leading brand specializing in shapewear and body shaping products. With a focus on creating sustainable products and processes, Shapellx offers a range of high-quality, comfortable, and stylish solutions that enhance natural beauty while minimizing environmental impact. With innovative designs and a customer-centric approach, Shapellx continues to redefine the shapewear industry, helping women worldwide embrace their curves and feel confident in their own skin.

Elevate Your Activewear: WISKII’s FLORA’S FINEST Collection

Elevate Your Activewear: WISKII’s FLORA’S FINEST Collection

Step into a world where style meets performance with WISKII Active’s latest collection, FLORA’S FINEST. Known for merging fitness with fashion, WISKII’s gym-to-glam approach has quickly made it a favorite for those who want to feel as fabulous in the gym as they do out on the town. This season, WISKII draws inspiration from the enchanting elegance of Italian gardens to bring you activewear that’s as chic as it is functional. With Black Friday around the corner, it’s the perfect time to refresh your holiday wardrobe with WISKII’s exclusive promotion!


Elevate Your Activewear: WISKII’s FLORA’S FINEST Collection

A-List Approved: Why WISKII Active is the Go-To Brand

WISKII Active has taken the activewear scene by storm, amassing over 200k Instagram followers and earning features in popular publications like Cosmopolitan, Glamour, and Hello Magazine. The brand has become a staple for fashion-forward fitness enthusiasts and even American pop icons. With its sophisticated designs and commitment to quality, WISKII is redefining how activewear can transition from the gym to everyday life. Whether you’re hitting the yoga mat or grabbing brunch, WISKII ensures that you’ll look and feel amazing every step of the way.

Discover FLORA’S FINEST: A Collection Inspired by Italian Gardens

WISKII’s newest line, FLORA’S FINEST, captures the spirit of Italian gardens with soft colors, elegant designs, and versatile pieces. This collection is designed for individuals who love fashion and fitness, offering a variety of stylish options, including crop tops, mini bubble skirts, and even maxi dresses. The standout color in this release, Heavenly Blue, is a dreamy shade that brings a gentle, romantic vibe to your look. These pieces can be mixed and matched for endless outfit options, making it easy to go from workout to a night out with friends.

Best-Selling Favorites: WISKII’s Iconic Collections

In addition to FLORA'S FINEST, WISKII has a range of collections that are beloved by its fans. The Elegant Scallop Series, for example, brings a touch of sophistication to the classic activewear look, while the Denim Super Stretch collection is perfect for those who want a bold, street-chic vibe. For a preppy, old-money aesthetic, WISKII’s tennis-inspired athleisure pieces are perfect for everything from the court to the coffee shop. Each collection is crafted to offer style and functionality, making it easy to look polished and feel comfortable.

Black Friday Special: Your Chance to Own WISKII’s Finest

WISKII’s Black Friday sale is the perfect opportunity to add some of these fashionable pieces to your wardrobe. Whether you’re a long-time fan or new to the brand, this exclusive promotion offers something for everyone. It’s the perfect time to invest in activewear that’s as stylish as it is functional, setting you up for a chic and confident holiday season.

Final Thoughts

From elegant styles that transition from the gym to brunch to bold pieces that let you make a statement, WISKII Active has created a space where fashion and fitness meet effortlessly. With the release of FLORA’S FINEST and their exclusive Black Friday sale, there’s no better time to update your activewear collection with pieces that are sure to turn heads. Explore WISKII’s collections and find your next favorite outfit that will inspire both your workouts and your everyday style.

Tuesday, September 24, 2024

Adanola Unveils Fall 2024 Campaign Featuring Tina Kunakey

Adanola Unveils Fall 2024 Campaign Featuring Tina Kunakey

Adanola announces the launch of its Fall 2024 campaign, which is fronted by internationally recognized French model, Tina Kunakey. The campaign celebrates the brand's best-selling style, the Ultimate Leggings. The campaign spotlights the leggings that 'launched the brand' with over one million pairs sold since the launch in 2020.


Adanola Unveils Fall 2024 Campaign Featuring Tina Kunakey


"What felt like a slow start for Adanola quickly became the start of our journey, and the Ultimate Legging catapulted the brand into the success we've since achieved," states Hyrum Cook, Founder of Adanola. "We've seen triple-digit growth since 2020 - it's been incredible to witness that we're filling a void in the market for buttery, functional leggings."

The fabric incorporates recycled polyamide, which is generated from a combination of used yarns, recycled garments, as well as from discarded fishing nets. They are intentionally designed using a light, four-way stretch fabric, without a front seam, and with a higher waistline for extra support and to contour the body.

The Ultimate Leggings are available in multiple silhouettes including the standard Ultimate Leggings, the Ultimate Wrap Over Leggings, Ultimate Pocket Leggings, Ultimate Yoga Pants, and Ultimate Stirrup Leggings, and they come in eight colors. The Ultimate Leggings are designed to be as versatile as your lifestyle, and to make you feel your very best self whether you're in a fitness class or running errands. Since launch, Adanola has attracted a celebrity and industry fanbase through fitness community involvement and hosting activations in cities like Los Angeles and New York City.

Adanola's Ultimate Leggings are priced between £39.99 to £49.99 and available in sizes XXS – XXXL.

About Adanola

Adanola is a Manchester-based clothing brand renowned for its versatile activewear and wardrobe essentials that prioritize style and comfort. With a commitment to redefining fashion norms, Adanola empowers individuals to embrace their unique identities while making environmentally conscious choices. Each piece is meticulously designed to adapt seamlessly to various lifestyles, reflecting Adanola's belief that fashion should be as versatile as the people who wear it.

Source Adanola

Friday, September 20, 2024

matty m.™ Rebrands with Evolved Product and Vision

matty m.™ Rebrands with Evolved Product and Vision

matty m.™, the woman-founded, Los Angeles-based clothing brand inspired by the beauty of elevated style, announces a new brand direction honoring its legacy of intentional design while taking the next steps in crafting increasingly eco-friendly apparel.



It all started in the 1990s with four thousand dollars and a vision. Since then, loyal customers have loved the brand for its consistently great fits and exclusive novelty fabrics, allowing them to worry less when making fashion choices each season. Despite decades of recognition as a high quality fashion line, the company introduced matty m. as a direct-to-consumer brand for the first time earlier this year, and has seen exciting growth in its expansion into specialty boutiques.

matty m. is dedicated to producing compelling collections designed to be fashionable season after season, as women build out more responsible and thoughtful wardrobes. The brand is also committed to a long-term, modernizing transformation of its chain-of-custody processes.

"Fashion doesn't have to be bad for the planet. At matty m., we take our responsibility seriously," said CEO Eleanor Sanchez Meyer. "Now more than ever we're focusing on the future of our customers' lives by crafting our line with mindful materials and efficient production practices, so everyone feels complete confidence adding matty m. styles to their wardrobes."

While high quality materials and effortless designs are the foundation of the brand, Sanchez Meyer and her team are now setting their sights on growth. With a renewed vision of the brand's identity and aesthetic, matty m. is poised to reintroduce itself as a leader in conscious dressing to an increasingly sophisticated customer.

  • New Brand Aesthetic: A refreshed identity that embodies the brand's new slow fashion vision, blending matty m.'s modern sensibility with stylish go-to pieces.
  • Enhanced Product Line: The line is fashionable, elevated, and dedicated to offering versatile and creative solutions to the customer's evolving wardrobe needs while delivering luxurious quality and trend-relevant products at an affordable price point.
  • Responsible Craftsmanship: A proven commitment to incorporating more eco-friendly practices, including the use of sustainable fabrics and prints, and an increased supply chain transparency. matty m. is Global Recycling Standard (GRS) certified, which means its entire supply chain – from material sourcing to manufacturing and delivery – meets the industry's highest recycling standards.
    • Materials: matty m. believes in taking less and giving more, for a greener planet and happier customers, using eco-materials like:
      • ECOVERO™, the superhero of responsible viscose fibers in the fashion world.
      • Recycled polyester and nylons.
      • Modal, a semi-synthetic form of rayon, another plant-based textile, made from beech tree pulp.
      • Water-based dyes.
      • Forest Stewardship Council-certified recyclable hang tags, garment labels. Even the twine that fastens the tag to the garment is made from recycled materials.
    • Packaging: matty m. broke up with single-use plastic, opting instead for 100% recycled and recyclable options, from new eco-friendly shipping boxes and poly bags, to packing tape that contains no fiberglass material. In 2025, the brand will further its commitment to the planet, launching a new 100% compostable poly bag that leaves no trace of detectable microplastics.
    • Factories: matty m. primarily partners with advanced factories and vendors that are GRS certified, share its love for the environment, and take care of their employees.
    • Brand Headquarters: In 2020, the matty m. team reflected on their personal and professional values, and took its first steps in evolving through a total renovation of their headquarters to align with the earth-friendly goals that the company holds dear. Upgrades include a closed water recycling system and the use of sugar cane-based paper for printing office materials, among other environmentally conscious advancements.


"We're proud to be doing our part, aligning the looks and quality of matty m. fashion with our values, and transforming the company for the better, connecting with women beyond the clothing," said Sanchez Meyer.

By taking these steps towards sustainability, matty m. is committed to advancing its sustainability practices even further, and poised to remain a leader in women's ready-to-wear market for years to come.

ABOUT MATTY M.™:

matty m.™ believes that a great garment can change a woman's life. With deliberate yet effortless designs, matty m. makes getting dressed easier by meticulously crafting each piece for versatility, timelessness, and ethical style.

Source matty m.

Friday, September 13, 2024

Pacsun Enters The Octagon In Las Vegas For Ufc 306: Riyadh Season Noche Ufc With An Exclusive Merchandise Drop

Pacsun Enters The Octagon In Las Vegas For Ufc 306: Riyadh Season Noche Ufc With An Exclusive Merchandise Drop

UFC continues a great tradition in combat sports of holding big fights around Mexican Independence Day to celebrate and honor the remarkable contributions of Mexican fighters to combat sports.  UFC will take the celebration to an unprecedented level as UFC 306 At Riyadh Season Noche UFC will become the first sports event at Sphere, the revolutionary entertainment venue in Las Vegas.


To commemorate the highly anticipated fight, Pacsun has once again teamed up with UFC for an exclusive collection – UFC 306 At Riyadh Season Noche UFC. Available today, the 6-piece line features the iconic fighters who will be competing at the groundbreaking event. This weekend, Pacsun will return to Sin City for the second time this year to showcase its new merchandise and celebrate the Mexican Fighting Spirit.

The new capsule features an exclusive soccer jersey and six event-specific t-shirts with designated styles for the fighters on the card, including Sean O'Malley and Merab Dvalishvili. Fans can now represent their favorite fighters and take part in the excitement around the special event. The dedicated line underscores Pacsun's ongoing commitment to combining fashion, sports, and culture through relevant collaborations.

"At Pacsun, we're always looking for ways to connect with our community," said Richard Cox, Pacsun Chief Merchandising Officer. "As UFC continues to grow, Pacsun aims to involve its audience by creating accessible merchandise for fans to support their favorite fighters. It's the first sports event at Sphere and we're excited to help celebrate this historic occasion."

To kick off the weekend, the partnership will take over the retailer's storefront at Fashion Show Mall in Las Vegas to build excitement for locals and visitors. The new collection will be displayed front and center with eye-catching, inviting signage.

Pacsun also curated an exclusive UFC weekend for two content creators and brand ambassadors to immerse themselves in the once-in-a-lifetime event. Carson Genal and Koriee Mckennedy will serve as Pacsun correspondents, offering their followers and the Pacsun community an insider's view of the excitement and activities leading up to the first-ever sports event at Sphere. They'll take an interactive tour of the UFC Performance Institute, watch the ceremonial weigh-ins held outside Sphere, and have prime seats to the main event. Collaborating with the sports-loving friends who represent the authentic Pacsun consumer underscores Pacsun's understanding of its audience and exemplifies how the brand strives to resonate with their interest through sports partnerships and accessible merchandise.

The UFC 306 AT RIYADH SEASON NOCHE Collection is available now in-stores and online with pricing ranging from $40-$60 and sizes XS-XXL.

Soure Pacsun

 

 

Wednesday, September 11, 2024

Old Navy Celebrates 30 Years of Inviting Everyone to Play with Style

Old Navy Celebrates 30 Years of Inviting Everyone to Play with Style

For 30 years, Old Navy has been woven into the fabric of America, uniting generations with iconic products and memorable fashion moments. In celebration of the brand's anniversary, we're  inviting everyone to come play with style by bringing back and modernizing some of our greatest hits from the '90s, reconnecting with longtime fans, and welcoming new tastemakers into the brand.


Old Navy has cemented itself as an iconic American brand, famous for the democratization of fashion and an irreverent take on style, inviting everyone from Carrie Donovan to RuPaul into the brand over its 30 year history. Today, Old Navy is one of North America's largest apparel brands, with more than 1,200 company-owned and franchise stores.

"To mark our 30th year, we're celebrating our heritage while creating new history and reasserting our place in culture," said Haio Barbeito, CEO of Old Navy. "It's such an iconic American brand, that it's hard to find someone who has not bought something from Old Navy. As we head into our next chapter, we're focused on inviting customers to play with style by delivering amazing experiences and products that meet them where they are." 

"At Old Navy it's not just about the fashion, but the joy we experience in it," said Zac Posen, Chief Creative Officer, Old Navy. "If we look back at the '90s, it was a moment of moving from possibilities to reality, the juxtaposition of pop culture meeting indie culture, meeting hip hop. It was a time that allowed people to express themselves and their self identity – and that's what the team has re-created with the '94 Reissue collection. Come play and reimagine style with us."

Timed to its 30th anniversary celebration, the brand is unlocking core memories and reconnecting with longtime fans, as well as welcoming new friends into the brand by:

LAUNCHING A LIMITED EDITION COLLECTION that brings it back to 1994.
From deep in the vault: the '94 Reissue is a feel-good, limited-edition collection that brings NOWstalgia to life by modernizing Old Navy's iconic '90s designs while staying true to the brand's heritage as an iconic American retailer.

The nostalgic collection revives Old Navy's most iconic pieces from the brand's golden era: from baby tees, baggy jeans and cargos, to matching tracksuits, bucket hats and the beloved Performance Fleece.

The collection, which launches Friday, September 13 offers nearly 200 styles for the entire family (across men's, women's, kids, toddler, and baby) and will be available on oldnavy com and select Old Navy stores.

CELEBRATING IN STYLE, OLD NAVY AND THE CUT HOST 90S THROWBACK PARTY
Hosted by Zac Posen, Chief Creative Officer of Old Navy, and Lindsay Peoples, Editor-in-Chief of The Cut, Old Navy and The Cut will celebrate the 30th anniversary of Old Navy and The Cut's Fall Fashion issue with a '90s throwback party. The New York Fashion Week event, held at Webster Hall, will showcase the '94 Reissue collection and will also include special performances by Ja Rule, En Vogue and HANSON!

REINVIGORATING THE BRAND WITH THE "ONCE MORE '94" CAMPAIGN
A feel-good celebration across all consumer touch points including in-store, and out of home placements in New York City,  digital media, social, and Old Navy brand channels. Additionally, a limited-edition, '90s-inspired "zine" will be available both digitally at OldNavy.com, and printed in stores for consumers to further experience the collection.