Thursday, November 7, 2024

Shine Bright this Holiday with Cupshe x JoJo Fletcher Collection

Shine Bright this Holiday with Cupshe x JoJo Fletcher Collection

The holiday season just got a major style upgrade with Cupshe’s latest collaboration: the Cupshe x JoJo Fletcher Party Collection. Following a successful swimwear collection with JoJo earlier this year, Cupshe has teamed up once again with the television star, this time bringing her effortless style to an apparel line perfect for the festive season. Featuring holiday-ready looks in two distinct styles, this collection offers something for every celebration—from cozy daytime gatherings to glamorous evening parties. Designed with JoJo Fletcher’s creative touch, this line embodies the magic of the holidays in every piece, with prices as friendly as the festive vibes it brings.


Shine Bright this Holiday with Cupshe x JoJo Fletcher Collection

JoJo Fletcher x Cupshe: The Ultimate Holiday Partnership

Cupshe has a knack for delivering stylish, high-quality pieces, and this collection is no exception. With JoJo Fletcher as the face of their 2024 campaigns, Cupshe knew they had a winning formula in their hands. JoJo brought her sense of fun and warmth into every piece, working closely with the Cupshe team to create outfits that radiate festive cheer. From fabric selection to fittings, JoJo played an integral role in designing the collection, which features 23 unique looks. “It’s been such a fun year working so closely with the Cupshe team! I was thrilled and honored to design their first-ever co-designed apparel collection,” Fletcher shared. This collaboration marks a new direction for Cupshe, making it clear that their partnership with JoJo Fletcher is a match made in holiday heaven.

Festive Dressy Casual: Daytime Style with a Touch of Glam

The Festive Dressy Casual line within the Cupshe x JoJo Fletcher collection is all about comfort with a hint of sparkle. From cozy sweaters and chic dresses to tailored trousers and eye-catching sequined skirts, this collection captures the relaxed yet stylish spirit of the season. Neutral tones and soft textures create an inviting look, while pops of red and metallic accents add a festive twist. Whether you’re sipping cocoa by the fireplace or heading out to brunch with friends, these pieces make it easy to stay chic and comfortable all day long. Ideal for everything from family gatherings to office holiday parties, the Festive Dressy Casual line strikes the perfect balance between laid-back and luxe.

Holiday Evening Party: Glamour for Your Night Out

For those who want to take their holiday style to the next level, the Holiday Evening Party collection is here to deliver. Featuring luxurious fabrics like velvet, satin, and metallics, this line is all about making a statement. Rich colors—think deep reds, emerald greens, and jewel tones—create a bold, festive look that’s perfect for evening events. Dresses and jumpsuits in this line are designed to make you stand out, whether you’re hitting a holiday party, a date night, or a New Year’s Eve celebration. With its glamorous vibes and impeccable design, the Holiday Evening Party collection lets you embrace the magic of the season in style.

Bringing the Festive Spirit to All

One of the standout features of the Cupshe x JoJo Fletcher Party Collection is its versatility and accessibility. With sizes ranging from XS to XL and prices between $23.99 and $99.99, this collection is designed to include everyone. JoJo was passionate about creating pieces that allow each person to shine in their own way. “Since the holidays are all about spending time with the ones you love the most, I wanted to make sure there was something for everyone,” JoJo says. Each piece was thoughtfully crafted to blend cozy comfort with festive glamour, ensuring that you’ll find the perfect look for any occasion.

Final Thoughts

With the Cupshe x JoJo Fletcher Party Collection, holiday fashion has never been more accessible, stylish, or fun. From cozy daytime styles to show-stopping evening outfits, this collection has a little something for everyone. The collaboration not only showcases JoJo Fletcher’s impeccable taste but also Cupshe’s commitment to creating fashionable, high-quality pieces that are affordable for all. So, whether you’re dressing up for a holiday dinner, enjoying a casual family gathering, or planning to dance the night away, Cupshe x JoJo Fletcher has got you covered. Get ready to celebrate the season in style with pieces that capture the essence of holiday magic.

About Cupshe:
Founded in 2015, Cupshe is the No.1 vacation fashion brand dedicated to offering swimwear and apparel inspired by and created for vibrant and fearless women all over the world. Cupshe is committed to staying true to its mission of empowering women everywhere to look and feel their best in quality, elevated and accessible swimwear. Celebrity fans include Kendall Jenner, Kylie Jenner, Kim Kardashian, and Hilary Duff.

Tuesday, September 24, 2024

BRUNT Workwear Introduces the USA Marin Welted Work Boot

BRUNT Workwear Introduces the USA Marin Welted Work Boot

BRUNT Workwear, the fast-growing workwear brand known for its innovative and durable boots and apparel, today introduces the USA Marin Welted - BRUNT's first ever work boot Built in the USA. The USA Marin Welted is assembled in San Antonio, Texas with domestic and global components from best-in-class suppliers around the world, including waterproof leathers sourced from American cattle. The durable Goodyear welt construction and BRUNT's signature comfort system make the USA Marin Welted a great option for trade workers on the most demanding job sites who value Built in the USA products.




"Ever since the launch of BRUNT, our team has been working towards including Built in the USA products in our assortment," said Eric Girouard, founder and CEO at BRUNT Workwear. "We've finally taken an important first step with the launch of the USA Marin Welted. We'll also be adding additional Built in the USA work boots to our product line starting next year, and remain committed to bringing the right mix of products to the hard working men and women across the country who get up and grind every day to build this country."

In addition to its heavy-duty welted construction that provides enhanced stability on the job, the USA Marin Welted comes equipped with a fully waterproof build, soft and nano composite safety toe options, and an innovative slip, oil, and high heat-resistant outsole that protects up to 572º F.

BRUNT's best-selling Marin product line is named after Matt Marin - a union drywall superintendent and childhood friend of founder and CEO, Eric Girouard. Based on Matt's experience and BRUNT's expertise, together they created a boot that is affordable, comfortable, and equipped with the features trade workers need to be safe and compliant at work.

The USA Marin Welted is available on BRUNT's website beginning today - and launches in a classic dark brown colorway, with additional limited-edition and in-line colors to follow.

  • The USA Marin Welted Soft Toe Version will be available in sizes 7-16 for $259.00
  • The USA Marin Welted Comp Toe Version will be available in sizes 7-16 for $269.00


About BRUNT
Launched in 2020, BRUNT Workwear is retooling the way the workwear industry works by collaborating with trade workers to develop boots and apparel that provide the best performance, durability and comfort hard-earned money can buy. BRUNT products are developed to provide solutions that make real workers' lives easier, a mission brought to life by the fact that each signature product is named after a real worker who inspired the design. In addition to the bestselling The Marin boot, BRUNT's lineup includes a range of waterproof, comp toe, soft toe, and job site-approved work boots for every worker, as well as a selection of apparel and accessories.

SOURCE BRUNT Workwear

Sunday, September 1, 2024

HEYDUDE Announces Sydney Sweeney as their Global Spokesperson

HEYDUDE Announces Sydney Sweeney as their Global Spokesperson

What does it mean to be a Dude? Those who know, know: being a Dude is a way of life. Specifically, the way of your life. Being comfortable in your own shoes and encouraging others to do the same.




HEYDUDE, the popular footwear brand, and Sydney Sweeney are joining forces to enlighten the masses on what it means to be a Dude. Today the brand and multi-talented entertainer announced a long-term, global partnership and unveiled HEYDUDE's new brand campaign to create a movement of Dudes.