Tuesday, September 24, 2024

BRUNT Workwear Introduces the USA Marin Welted Work Boot

BRUNT Workwear Introduces the USA Marin Welted Work Boot

BRUNT Workwear, the fast-growing workwear brand known for its innovative and durable boots and apparel, today introduces the USA Marin Welted - BRUNT's first ever work boot Built in the USA. The USA Marin Welted is assembled in San Antonio, Texas with domestic and global components from best-in-class suppliers around the world, including waterproof leathers sourced from American cattle. The durable Goodyear welt construction and BRUNT's signature comfort system make the USA Marin Welted a great option for trade workers on the most demanding job sites who value Built in the USA products.




"Ever since the launch of BRUNT, our team has been working towards including Built in the USA products in our assortment," said Eric Girouard, founder and CEO at BRUNT Workwear. "We've finally taken an important first step with the launch of the USA Marin Welted. We'll also be adding additional Built in the USA work boots to our product line starting next year, and remain committed to bringing the right mix of products to the hard working men and women across the country who get up and grind every day to build this country."

In addition to its heavy-duty welted construction that provides enhanced stability on the job, the USA Marin Welted comes equipped with a fully waterproof build, soft and nano composite safety toe options, and an innovative slip, oil, and high heat-resistant outsole that protects up to 572º F.

BRUNT's best-selling Marin product line is named after Matt Marin - a union drywall superintendent and childhood friend of founder and CEO, Eric Girouard. Based on Matt's experience and BRUNT's expertise, together they created a boot that is affordable, comfortable, and equipped with the features trade workers need to be safe and compliant at work.

The USA Marin Welted is available on BRUNT's website beginning today - and launches in a classic dark brown colorway, with additional limited-edition and in-line colors to follow.

  • The USA Marin Welted Soft Toe Version will be available in sizes 7-16 for $259.00
  • The USA Marin Welted Comp Toe Version will be available in sizes 7-16 for $269.00


About BRUNT
Launched in 2020, BRUNT Workwear is retooling the way the workwear industry works by collaborating with trade workers to develop boots and apparel that provide the best performance, durability and comfort hard-earned money can buy. BRUNT products are developed to provide solutions that make real workers' lives easier, a mission brought to life by the fact that each signature product is named after a real worker who inspired the design. In addition to the bestselling The Marin boot, BRUNT's lineup includes a range of waterproof, comp toe, soft toe, and job site-approved work boots for every worker, as well as a selection of apparel and accessories.

SOURCE BRUNT Workwear

Wednesday, September 18, 2024

Visto Visors Launches Innovative Wide Brim Visor Collection for Ultimate Sun Protection and Visual Clarity

Visto Visors Launches Innovative Wide Brim Visor Collection for Ultimate Sun Protection and Visual Clarity

Visto Visors, a leader in innovative sun protection accessories, proudly announces the launch of its new line of visors featuring wide brims, designed for those seeking extended UV protection and 360-degree visibility. This latest collection is perfect for women who enjoy outdoor sports such as golf, tennis, and pickleball, as well as those who want to stay shielded during daily walks, or a day at the beach.



The new visors, available in classic white, sleek black, and vibrant hot pink, provide ample coverage without comprising style. In addition to the visors, Visto Visors is expanding its lineup to include wide-brimmed hats as well in white, black and camel, ensuring there's a perfect option for every outdoor enthusiast.

In a commitment to comfort, Visto Visors also introduces structured nylon mesh hats, providing cool, crisp wearability for all-day use. Visto Visors' patent-pending designs not only prioritize sun protection but also enhances the user experience with transparent brims that allow for 360-degree unobstructed views.

"We are thrilled to launch our wide brim collection, catering specifically to active women who value both style and functionality," said Sheila G. Mains, CEO & Founder of Visto Visors. "Our hats and visors are designed to offer unparalleled protection while keeping you looking fabulous on and off the course, or court."

Visto Visors invites customers to experience the perfect blend of fashion and function with the new wide brim collection. Visit vistovisors.com to explore the full range of styles and colors and find your ideal hat or visor today.

ABOUT VISTO VISORS

Launched earlier this year at The Racquet Club Pickleball Tournament, at the Coachella Music & Arts Festival, Visto Visors is the latest creation by Florida-based Entrepreneur Sheila G. Mains, the Founder and Creator of the multi million dollar brand, Brownie Brittle, LLC.


Source Visto Visors

 

Friday, September 13, 2024

Ekouaer Debuts Collection at New York Fashion Week

Ekouaer Debuts Collection at New York Fashion Week

Ekouaer made a stunning debut at New York Fashion Week on 8 September, unveiling two exquisite collections that captivated the audience with their unique take on women's loungewear. Adding to the allure of the event, supermodel Helena Christensen graced the runway, bringing an extra layer of sophistication and star power to the show.


Held at the iconic Cipriani 25 Broadway in New York, the show set the stage for a presentation that was as calming as it was elegant—perfectly encapsulating Ekouaer's mission to create a utopia of freedom, relaxation, and health.

The first collection, designed by Ekouaer's in-house team, emphasized a "less is more" philosophy, showcasing the beauty of simplicity and the power of understated elegance. Every piece was thoughtfully crafted to offer an "oxygen space" in the world of clothing—a sanctuary where women could forget life's troubles, escape work pressures, and rejuvenate their tired bodies. The luxurious, soft fabrics were carefully chosen not just for their comfort, but for their ability to gently embrace the wearer's inner essence, reminding them of the tranquility that Ekouaer strives to infuse into every garment.

The overarching theme was a return to authenticity—a call to escape the chaos of the outside world and reconnect with oneself. This collection was not merely about aesthetics but also about fostering a lifestyle where simplicity and comfort reign supreme. Each design was a cherished addition to any wardrobe, offering a tangible connection to Ekouaer's core values of authenticity, comfort, and inner peace. It was a celebration of the comfort found in being true to oneself—a reflection of Ekouaer's dedication to guiding people back to a long-lost sense of authenticity and leisure.

The second collection was the result of a collaboration with Isabella Cortese, the co-founder of Nube Studio in Barcelona. An Italian designer with an impressive background, Cortese graduated from the prestigious IED Moda Milano and has built a career that includes notable roles such as apparel graphic designer at Moncler and head graphic designer at A Better Mistake. Her collaboration with Ekouaer brought a fresh perspective to the show, blending her rich imagination with the brand's commitment to timelessness.

Cortese's designs were deeply inspired by nature, with flowers serving as the central motif. The collection beautifully captured three distinct moments of blooming during the spring-summer journey: the early morning mist, the golden sunset, and the serene midnight. Each piece was not just a garment but an invitation to savor life's quieter moments—a core mission of Ekouaer.

Through delicate floral prints, Cortese expressed the passage of time and the evolving emotions that accompany it. The result was a range that felt both deeply personal and universally appealing, syncing the wearer's breath with the rhythm of nature and offering a moment of tranquility amid the busyness of daily life. These designs were more than just fashion statements; they were an embodiment of Ekouaer's vision of creating an oasis of calm and authenticity in a fast-paced world.

The models on the runway embodied this natural elegance, with floral elements seamlessly integrated into their looks. Their graceful postures and the subtle yet impactful designs highlighted the quiet strength and charm that the collection sought to evoke.

Whether at home or on the road, these pieces offered a connection to nature and a reminder of the beauty that can be found in simplicity—a true testament to Ekouaer's dedication to crafting an "oxygen space" in fashion.

Ekouaer's debut at New York Fashion Week was more than just a fashion show—it was a celebration of inner peace, authenticity, and the timeless allure of nature. With these two collections, the brand has successfully introduced a new kind of luxury that speaks to the soul and resonates deeply with those seeking comfort and style in their everyday lives.

This momentous occasion in Ekouaer's journey towards global recognition highlighted the brand's commitment to its mission: to inspire and connect with audiences worldwide by offering them a sanctuary of tranquility in the form of fashion.

Source Ekouaer

Wednesday, September 11, 2024

Old Navy Celebrates 30 Years of Inviting Everyone to Play with Style

Old Navy Celebrates 30 Years of Inviting Everyone to Play with Style

For 30 years, Old Navy has been woven into the fabric of America, uniting generations with iconic products and memorable fashion moments. In celebration of the brand's anniversary, we're  inviting everyone to come play with style by bringing back and modernizing some of our greatest hits from the '90s, reconnecting with longtime fans, and welcoming new tastemakers into the brand.


Old Navy has cemented itself as an iconic American brand, famous for the democratization of fashion and an irreverent take on style, inviting everyone from Carrie Donovan to RuPaul into the brand over its 30 year history. Today, Old Navy is one of North America's largest apparel brands, with more than 1,200 company-owned and franchise stores.

"To mark our 30th year, we're celebrating our heritage while creating new history and reasserting our place in culture," said Haio Barbeito, CEO of Old Navy. "It's such an iconic American brand, that it's hard to find someone who has not bought something from Old Navy. As we head into our next chapter, we're focused on inviting customers to play with style by delivering amazing experiences and products that meet them where they are." 

"At Old Navy it's not just about the fashion, but the joy we experience in it," said Zac Posen, Chief Creative Officer, Old Navy. "If we look back at the '90s, it was a moment of moving from possibilities to reality, the juxtaposition of pop culture meeting indie culture, meeting hip hop. It was a time that allowed people to express themselves and their self identity – and that's what the team has re-created with the '94 Reissue collection. Come play and reimagine style with us."

Timed to its 30th anniversary celebration, the brand is unlocking core memories and reconnecting with longtime fans, as well as welcoming new friends into the brand by:

LAUNCHING A LIMITED EDITION COLLECTION that brings it back to 1994.
From deep in the vault: the '94 Reissue is a feel-good, limited-edition collection that brings NOWstalgia to life by modernizing Old Navy's iconic '90s designs while staying true to the brand's heritage as an iconic American retailer.

The nostalgic collection revives Old Navy's most iconic pieces from the brand's golden era: from baby tees, baggy jeans and cargos, to matching tracksuits, bucket hats and the beloved Performance Fleece.

The collection, which launches Friday, September 13 offers nearly 200 styles for the entire family (across men's, women's, kids, toddler, and baby) and will be available on oldnavy com and select Old Navy stores.

CELEBRATING IN STYLE, OLD NAVY AND THE CUT HOST 90S THROWBACK PARTY
Hosted by Zac Posen, Chief Creative Officer of Old Navy, and Lindsay Peoples, Editor-in-Chief of The Cut, Old Navy and The Cut will celebrate the 30th anniversary of Old Navy and The Cut's Fall Fashion issue with a '90s throwback party. The New York Fashion Week event, held at Webster Hall, will showcase the '94 Reissue collection and will also include special performances by Ja Rule, En Vogue and HANSON!

REINVIGORATING THE BRAND WITH THE "ONCE MORE '94" CAMPAIGN
A feel-good celebration across all consumer touch points including in-store, and out of home placements in New York City,  digital media, social, and Old Navy brand channels. Additionally, a limited-edition, '90s-inspired "zine" will be available both digitally at OldNavy.com, and printed in stores for consumers to further experience the collection.

 

Wednesday, September 4, 2024

Torrid Announces Winner Of 2024 Nationwide Model Casting Call

Torrid Announces Winner Of 2024 Nationwide Model Casting Call

Torrid Holdings Inc. ("Torrid" or the "Company") (NYSE: CURV), a direct-to-consumer apparel, intimates, and accessories brand in North America for women sizes 10 to 30, announced Essence Sugar, a 29-year-old mechanical engineer from Jacksonville, Fla., as the grand prize winner of the 2024 Torrid Model Casting Call. This was the brand's largest ever nationwide model search with more than 11,000 applicants across U.S. and Canada.

"Essence impressed us all from the minute we met her at the Los Angeles Casting Event. Even with zero modeling experience, she is so natural and comfortable in front of the camera—and more importantly her vibrancy and authenticity really emulate the core values of Torrid," said Vivian Alhorn, Chief Marketing Officer. "We are absolutely thrilled to introduce her to the world as the newest member of the Torrid family."

The casting call lasted six months with in-store events at over 100 various mall locations nationwide and a selective review process. Initially narrowed down to a top 30, candidates were publicly voted to the top 10. The finalists traveled to Los Angeles last month for a professional model boot camp featuring a full day modeling mentorship and content creation workshop, where Sugar showcased her modeling abilities and secured the winning spot.

"I feel so overwhelmed with joy and excitement," said Essence Sugar, 2024 Torrid Model Casting Call winner, "to have this opportunity to continue to work with Torrid—and create spaces where I see people that look like me. There's this rare feeling you get when you are able to be comfortable and confident in yourself. If I can contribute to other people feeling this way, what more can I do with my life? I am just so grateful."

Sugar will be featured in a Torrid 2025 campaign photoshoot, receive a $2,000 cash prize and a full year's wardrobe from Torrid (valued at $15,000). She also has the opportunity to be signed with a global talent management agency. To learn more about Sugar and the 2024 Torrid Model Casting Call, please visit Torrid•com/CastingCall2024.

"We can't wait to work with Essence and continue to highlight the other finalists in our marketing. This has been such an amazing experience for all of us here at Torrid," said CMO Vivian Alhorn. "The positive feedback we've received from the Casting Call has been incredible, and we're already looking ahead to 2025…so stay tuned!"

About Torrid

Torrid is a direct-to-consumer brand of apparel, intimates and accessories in North America aimed at fashionable women who are curvy and wear sizes 10 to 30. Torrid is focused on fit and offers high quality products across a broad assortment that includes tops, bottoms, denim, dresses, intimates, activewear, footwear, and accessories.

Source Torrid

Gift Yourself Baleaf's Well-Loved Activewear Pieces On Amazon Prime Day Sale!

Gift Yourself Baleaf's Well-Loved Activewear Pieces On Amazon Prime Day Sale!

Baleaf, a brand that has become a household name in the activewear realm, is offering an unbeatable sale to celebrate Amazon Prime Day, slashing prices by over 30% on top-selling items. With a vast array of stylish and functional products ranging from shorts to high-performance activewear, customers can indulge in the best deals. With the slogan "We Move Together," baleaf is committed to creating a world where everyone can enjoy the joy of everyday motion in their unique way.

Women's Quick-Dry Golf and Tennis Tank Top

To all the golf and tennis enthusiasts out there, this one's for you!

Experience ultimate freedom and comfort with baleaf's Women's Quick-Dry Golf and Tennis Tank Top, designed for active lifestyles. Make those incredible swings and hits as you ace every move on and off the courts and greens.

Stay cool and stylish in all seasons, thanks to its chic racerback design. Adjust the neckline to your liking with the 1/4 zipper collar, perfect for any occasion. Protect your skin from harmful UV rays with the UPF 50+ fabric, ideal for all your outdoor adventures. Made from lightweight, quick-drying material, this top ensures all-day comfort while wicking away moisture.

Women's High-Rise Biker and Yoga Shorts

Confidently do your downward dogs, squats, pedaling, and strides without any worries in our Women's High-Rise Biker and Yoga Shorts. Made from a dense seamless knit fabric, these shorts reduce chafing and increase comfort, featuring a diamond gusseted crotch for greater freedom of movement and no front seam.

The integral three-tiered high waistband offers excellent tummy control while fitting your waistline perfectly. The back scrunch seam detail provides support and durability while creating that coveted sexy back! With an approximate 3" inseam, these shorts can be worn under dresses or skirts, and their gusseted crotch and flatlock seams deliver maximum freedom of movement while reducing irritation.

Women's High-Rise Pleated Tennis and Golf Skort

Score the tenniscore trend with the amazing cooling power of our Women's High-Rise Pleated Tennis and Golf Skort, designed not only for sports but also to look chic and pretty whatever your vibe is!

Perfect for tennis, golf, pickleball, running, workouts, outdoor sports, or casual wear, these 14" tennis skort combine style and function. Made from a blend of polyester and spandex, they are easy to care for with a machine wash on a delicate cycle.

Get that confident, flirty, and pretty vibe with this awesome tennis and golf skort!

Women's UPF50+ Long-Sleeved Sun Shirt Rashguard

Say hello to the sun, surf, sand, and mountains in our amazing Women's UPF50+ Long-Sleeved Sun Shirt Rashguard!

Whoever said that sunshirts are limited to the beach and pool parties is sadly mistaken! They're an everyday wardrobe staple. After all, the sun doesn't shy away its harmful UV rays even on a cloudy day.

Our long-sleeved sun shirt makes a perfect addition to your beach vacation capsule wardrobe and all outdoor adventures while giving you the ultimate sun protection you need. The lightweight material wicks moisture away and dries quickly, keeping you cool and dry during runs or workouts.

Featuring raglan sleeves and flatlock seams for unrestricted movement and reduced chafing, this soft, tag-free shirt provides all-day comfort. It can be worn alone or as a base layer, making it ideal for running, hiking, fishing, traveling, or any outdoor activity.

About baleaf

Since its inception in 2014, baleaf has been committed to creating innovative products that seamlessly adapt to your daily activities. Whether it's moisture-wicking tops and bottoms, stylish swimwear, or durable outdoor gear, baleaf offers the perfect pieces to elevate your wardrobe year-round. Baleaf prioritizes crafting activewear that blends reliability and superior quality at an accessible price point, with meticulous attention to detail. Their practical, functional designs are tailored to provide comfort and a flattering fit for all body shapes, ensuring you look and feel your best in every adventure. At baleaf, we believe in moving together toward a more joyful and authentic lifestyle.

Source Baleaf Sports

Tuesday, September 3, 2024

Pickleball Clothing Company, Stack Athletics, Launches New Summer 2024 Collection

Pickleball Clothing Company, Stack Athletics, Launches New Summer 2024 Collection

Stack Athletics, the industry leader in pickleball-specific performance apparel, launched their summer 2024 performance collection, a 14-piece capsule that combines Stack's defiant and unapologetic style with new technology built for pickleballers. Known for making performance apparel for pickleball players who want to wear a cult brand with a streetwear edge, Stack's new collection is the result of almost a year of sourcing and testing materials specifically for the speed and intensity of the game pickleball while unleashing the punk attitude of pickleball and inspiring self-expression on the court.




The new collection includes new colors and patterns in favorites from Stack, including the Courtside Dress and the Rally Tank, and introduces new pieces with all-new technology, like the Men's Flowstate Zip Tee, Women's Rush Skirt, and Men's Tourney Short. Players who take their personal style as seriously as their pickleball game will benefit from new technology that regulates body temperature while keeping players quick on their feet with lightweight fabric.

Key New Technology Features from Stack:

  • MellowMesh* Liner: Our built-in Feather Sport* short liner provides a like-nothing milky smooth feel while giving the perfect amount of stretch, support, and breathability
  • Caddy Pocket*: Built to hold two pickleballs so you never have to chase a ball again
  • Flowstate* Micromesh: Our proprietary super-soft, quick-drying, microvented blend helps your body stay cool and self-regulate through long matches


Stack's new collection was inspired by their team of professional pickleball players – Tyler Loong, Michael Lloyd, Christine Maddox, Brandon Nsekpong, Angie & Alex Walker, and DJ Young – who can be seen on the PPA & APP Tour(s) wearing the new Summer 2024 collection. Stack's line of performance gear is co-signed by the best in pickleball while still being accessible to those who are learning the game and want to feel like a winner before stepping onto the court.

"At Stack, we embrace pickleball as loud, unapologetic, and disruptive, and we wanted our line to reflect that," said Jeremy Nef, President of Stack Athletics. "In this new collection, every detail down to the drawstring length and ball pockets has been thought of, so players can focus on keeping the intensity up and the game loud. And to all the tennis players out there, thanks for the courts!"

About Stack Athletics:

Founded in 2020 by pickleball addicts, Stack creates a defiant alternative for pro-level quality pickleball apparel. We love pickleball for its short courts, drop shots, and loud pop. All Stack clothing is inspired by our team of pro players, blending durability and function with unique design. Stack is committed to delivering apparel that's not just built to help you move better on the court but to move differently in curated colors and innovative materials.


Source Stack Athletics

Donna Karan New York Unveils Iconic "Reflections On Women" Campaign For Fall 2024

Donna Karan New York Unveils Iconic "Reflections On Women" Campaign For Fall 2024

Continuing its iconic revival, Donna Karan New York unveils its Fall 2024 Campaign, "Reflections on Women," with a powerful message that celebrates the multi-faceted nature of modern women.


This past spring, Donna Karan New York relaunched the brand with the "In Women We Trust" campaign, breathing new life into its story and legacy. The campaign featured multiple generations of women as brand storytellers, resonating deeply with a broad audience and giving the brand immediate relevance. Building on its success this past spring, Donna Karan enhances its storytelling for Fall 2024 by embracing women's dimensional nature—strong yet sensual, powerful, and passionate. This deep emotional connection has always been a brand strength, offering a unique opportunity for further distinction. From apparel to accessories, the line exudes glamour, elegance, and versatility in equal measure, and reflects an accessible luxury positioning that is in step with the needs of women today. Beyond its broader generational appeal, Donna Karan New York assumes a forward-leaning sensibility, recognizing how an empowered yet effortless style speaks clearly to our time.

The Fall 2024 Collection explores some of the defining characteristics of New York, an endless source of inspiration. The urban landscape emerges through various elements, whether the predominantly black and gray palette punctuated with vibrant accents or the liquid satin emulating wet pavement. As the line-up shifts to a series of looks in olive green and gold, there is the sense of leaves changing color as the sun glows through the trees. Burnout fabrics, textured jacquards, supple leather and suede further emphasize the season. Architectural lines take shape in dresses with angles, and cutouts that contour and enhance the body. In this vision of New York after dark, expanses of black are illuminated by gleaming streaks of gold.

The campaign, "Reflections on Women," introduces an iconic group of eight women who share a rich history with the brand and embody Donna Karan's past, present and future: Christy Turlington, Amber Valletta, Alek Wek, Karen Elson, Imaan Hammam, Eva Herzigova, Edie Campbell, and Liu Wen. Set against modern reflective gold and mirrors, this group is captured in various combinations by photographer Mikael Jansson, each reflecting a different element of womanhood. Jansson, one of the world's leading fashion image makers, has a 25+ year relationship with the brand and understands its DNA inherently.

"It's an amazing group of women, and I love the throughline of Donna Karan in us all," states Christy Turlington.

The Donna Karan New York campaign will roll out on all Donna Karan social channels today, highlighting this new group of iconic women sharing their individual stories. The campaign will be amplified with a 360-degree approach across North America through a diversified media mix of high-visibility digital, print, and premium outdoor. The Fall 2024 collection will be available in North America in select retailers on August 15, 2024 and on DonnaKarancom.

ABOUT G-III APPAREL GROUP, LTD.

G-III Apparel Group, Ltd. (NasdaqGS: GIII), a global leader in fashion with expertise in design, sourcing and marketing, owns and licenses a portfolio of over 30 preeminent brands. The Company is differentiated across unique brand propositions, product categories and consumer touch points. G-III owns ten iconic brands including, DKNY, Karl Lagerfeld, Donna Karan and Vilebrequin, and licenses over 20 brands, including Calvin Klein, Tommy Hilfiger, Nautica, Halston and National Sports leagues, among others.

Lane Bryant Celebrates 120 Years Of Dressing Curves

Lane Bryant Celebrates 120 Years Of Dressing Curves

Lane Bryant today announced the kickoff of a celebration to honor the 120th anniversary of the brand. Established in 1904 by founder Lena Himmelstein Bryant, Lane Bryant continues to serve as a beacon of inclusivity, innovation, and fit in plus size fashion and intimate apparel. The brand will honor that legacy with its associates and customers through a number of in store and online events.



Lena Bryant's passion for dressing curves paved the way for inclusive outfitting for women, no matter their means. Her determination to cultivate a space for her customer in society laid the groundwork for Lane Bryant's first store on Fifth Avenue in New York City. Starting before women even had the right to vote, Lane Bryant became a welcoming outlet for women to access stylish and thoughtfully designed apparel in one place while inspiring a feeling of true community amongst her customers.

Innovation has always been in Lane Bryant's DNA as Lena moved ahead of the curve. Along with her team, she developed a proprietary size-grading system that prioritized proper fit in each garment no matter the size on the tag. Lane Bryant's recently introduced Fit for You initiative continues to reinforce Lena's commitment to fit today, intentionally designing collections that feel custom made to fit each customer's curves.

A true trailblazer who championed an underserved, well-deserving market, ensuring her customers felt seen and celebrated, Lena's can-do spirit and unwavering focus on the customer remain at the heart of Lane Bryant today, and are threaded throughout the brand's product and plans to celebrate its milestone anniversary.

"While there are several American fashion brands started by women, for women, none have been in existence since 1904," said EVP and Chief Merchandising Officer of Lane Bryant Mary Castilow. "We're here today thanks to the love, loyalty, and support shown to Lane Bryant over the decades by our incredible community of customers, associates, and friends. And we look forward to celebrating with everyone."

Anniversary celebrations begin today in store and on LaneBryant.com, where customers can shop an exclusive Forever Faves Collection: a curated assortment of timeless "wardrobe heroes" loved by customers including an any occasion wrap dress and a feminine satin blouse, all grounded in an autumnal deep green. Lane Bryant also will host an Anniversary Party in stores on Saturday, September 7, 2024, where those who shop will have the chance to win product giveaways and receive a gift – a limited-edition Anniversary bracelet – with a qualifying purchase (exclusions apply).

Lane Bryant invites all friends and fans of the brand to share their favorite Lane Bryant memories and Forever Fave pieces on social media by joining our 120th Anniversary Celebration.

About Lane Bryant®:

 
Lane Bryant is an American fashion brand that offers a unique combination of elevated and casual apparel in sizes 10-40. The Lane Bryant assortment dresses customers from weekday to weekend, offering apparel that includes denim, pants, skirts, tops, dresses, jackets, and outerwear. Lane Bryant also offers footwear in sizes 7W-12W and accessories.

Lane Bryant's Cacique® intimate apparel brand offers impeccably designed everyday panties, bras and sleep, lounge, and swimwear, as well as Seriously Sexy lingerie. Bras are offered in 97 sizes, in band sizes in 34-54 and cup sizes B-K.

Lane Bryant fashions and Cacique Intimates are available nationwide at 400 Lane Bryant stores and online at lanebryantcom.

SOURCE Lane Bryant

Monday, September 2, 2024

Wrangler® x Barbie® Launch Matching Denim Collection

Wrangler® x Barbie® Launch Matching Denim Collection

Wrangler® and Barbie® Launch Collection of Coordinating Denim, Jackets, Tops, Tees, and Dresses for Women and Girls.

Global denim brand and the leading authority in western fashion, Wrangler® today announced its collaboration with Mattel, Inc.'s Barbie, the #1 fashion doll brand inspiring a cultural phenomenon. The Wrangler x Barbie collection celebrates two brands with similar heritage, united in the desire to encourage women and girls to be strong, confident, free and fearlessly chase their dreams.

Saturday, August 31, 2024

Coofandy and Ekouaer's New York Fashion Week Debut Kickstart Global Expansion Plans

Coofandy and Ekouaer's New York Fashion Week Debut Kickstart Global Expansion Plans

Leading international menswear brand Coofandy, and women's sleepwear label Ekouaer are set to make their debut at New York Fashion Week with a runway presentation at the iconic landmark building Cipriani at 25 Broadway on the evening of Sunday, September 8, 2024. This event will showcase their modern philosophy in both design and business.


Launched in 2015 with an Amazon storefront, Coofandy began as a startup offering accessible style for menswear aficionados, the initial collection range of de rigeur business shirts and suits soon expanded to include casual knitwear, tuxedos, and even beachwear. The brand's rapid ascent saw revenues surge from $6 million in its first year to a staggering $200 million by 2023. This explosive growth propelled Coofandy's expansion across European markets, focusing on the business shirts and suits category.