Friday, September 20, 2024

Wolverine and Old Rip Van Winkle Distillery Unveil Batch IV Of Their Collaboration 1000 Mile Boot

Wolverine and Old Rip Van Winkle Distillery Unveil Batch IV Of Their Collaboration 1000 Mile Boot

Elevating the art of craftsmanship to new heights, Wolverine®, the 141-year-old boot and clothing company, has once again joined forces with Old Rip Van Winkle Distillery just in time for Bourbon Heritage Month. Through their mutual dedication to superior quality, these two brands proudly unveil Batch IV of their Wolverine 1000 Mile x Old Rip Van Winkle Boot.




Inspired by the caramel and wood notes of Old Rip Van Winkle 10 Year bourbon, the Batch IV boot was built on the silhouette of Wolverine's iconic 1000 Mile. First introduced in 1914, the 1000 Mile provides the perfect canvas for the continued partnership of Wolverine and Old Rip as they pour their distinct blend of heritage, craftmanship and quality into each product iteration.

"Working with the team at Old Rip continues to be a highlight of our year," stated Lauren King, Senior Director of Marketing at Wolverine Boots. "We constantly inspire each other through our unique, yet shared, brand ethos and design. Each pair of boots we've launched together has created a new take on our heritage product, drummed up energizing ways to connect to our audiences, and ignited enduring consumer demand. Batch IV is no different."

Tailored for the ultimate bourbon enthusiast, the Wolverine 1000 Mile x Old Rip Van Winkle Batch IV Boot is designed to age gracefully, much like the fine bourbon at Old Rip Van Winkle Distillery. Each pair of these limited-edition boots features all the timeless 1000 Mile qualities:

  • Lux leather uppers in a rich hue inspired by the full-bodied flavor profile of Old Rip Van Winkle 10-year.
  • Built from the iconic 1000 Mile silhouette and finished with the added comfort, support, and style of a wedge sole.
  • Uniquely labeled with hand-numbered Old Rip Van Winkle woven label on the tongue.
  • Designed in Michigan and handcrafted in Arkansas, supporting American workers and manufacturing.


Combining their shared passion for supporting the hard-working hands behind handcrafted, a portion of proceeds from each pair of Wolverine x Old Rip Van Winkle Batch IV boots sold will be donated to SkillsUSA, the number one workforce development organization for students.

"It's always a pleasure working with the Wolverine Team," stated Preston Van Winkle, member of the Van Winkle Bourbon Family. "Wolverine is a brand that truly embodies our shared passion of quality craftsmanship behind the creation of every boot, much like the dedication we pour into our bourbon. This collaboration not only celebrates our mutual dedication to quality, but also underscores our joint support for continuing to champion America's workforce."

ABOUT WOLVERINE
Wolverine, the 141-year-old boot and clothing company, is on a mission to honor the spirit and tenacity of the American worker and build the next generation of skilled trades people. Taking pride in crafting durable boots with unrivaled craftsmanship and the highest quality materials, Wolverine is dedicated to serving hardworking people all over the world. Through Project Bootstrap, Wolverine has contributed over $2 million to organizations in support of the skilled trades. For more information, visit www.wolverine.com. Wolverine is a division of Wolverine World Wide, Inc. (NYSE: WWW)

ABOUT OLD RIP VAN WINKLE
The Old Rip Van Winkle Distillery has a four-generation history, starting in the late 1800s with Julian P. "Pappy" Van Winkle Sr., and continuing today with Julian III and Preston Van Winkle. From its early roots as the Stitzel-Weller Distillery in South Louisville to the selling of the Distillery in 1972 while resurrecting the Old Rip Van Winkle label at the same time, and following with new, original expressions in the early 1980s, the Van Winkle story has been one of perseverance and survival. In 2002 the Van Winkles joined forces with Buffalo Trace Distillery in Franklin County, Frankfort, KY. All of the Van Winkle's whiskey production now takes place at Buffalo Trace Distillery under the same strict guidelines the family has always followed. For more information on the Van Winkle family of bourbon please visit oldripvanwinkle.com.

Source Wolverine

Wednesday, September 11, 2024

Old Navy Celebrates 30 Years of Inviting Everyone to Play with Style

Old Navy Celebrates 30 Years of Inviting Everyone to Play with Style

For 30 years, Old Navy has been woven into the fabric of America, uniting generations with iconic products and memorable fashion moments. In celebration of the brand's anniversary, we're  inviting everyone to come play with style by bringing back and modernizing some of our greatest hits from the '90s, reconnecting with longtime fans, and welcoming new tastemakers into the brand.


Old Navy has cemented itself as an iconic American brand, famous for the democratization of fashion and an irreverent take on style, inviting everyone from Carrie Donovan to RuPaul into the brand over its 30 year history. Today, Old Navy is one of North America's largest apparel brands, with more than 1,200 company-owned and franchise stores.

"To mark our 30th year, we're celebrating our heritage while creating new history and reasserting our place in culture," said Haio Barbeito, CEO of Old Navy. "It's such an iconic American brand, that it's hard to find someone who has not bought something from Old Navy. As we head into our next chapter, we're focused on inviting customers to play with style by delivering amazing experiences and products that meet them where they are." 

"At Old Navy it's not just about the fashion, but the joy we experience in it," said Zac Posen, Chief Creative Officer, Old Navy. "If we look back at the '90s, it was a moment of moving from possibilities to reality, the juxtaposition of pop culture meeting indie culture, meeting hip hop. It was a time that allowed people to express themselves and their self identity – and that's what the team has re-created with the '94 Reissue collection. Come play and reimagine style with us."

Timed to its 30th anniversary celebration, the brand is unlocking core memories and reconnecting with longtime fans, as well as welcoming new friends into the brand by:

LAUNCHING A LIMITED EDITION COLLECTION that brings it back to 1994.
From deep in the vault: the '94 Reissue is a feel-good, limited-edition collection that brings NOWstalgia to life by modernizing Old Navy's iconic '90s designs while staying true to the brand's heritage as an iconic American retailer.

The nostalgic collection revives Old Navy's most iconic pieces from the brand's golden era: from baby tees, baggy jeans and cargos, to matching tracksuits, bucket hats and the beloved Performance Fleece.

The collection, which launches Friday, September 13 offers nearly 200 styles for the entire family (across men's, women's, kids, toddler, and baby) and will be available on oldnavy com and select Old Navy stores.

CELEBRATING IN STYLE, OLD NAVY AND THE CUT HOST 90S THROWBACK PARTY
Hosted by Zac Posen, Chief Creative Officer of Old Navy, and Lindsay Peoples, Editor-in-Chief of The Cut, Old Navy and The Cut will celebrate the 30th anniversary of Old Navy and The Cut's Fall Fashion issue with a '90s throwback party. The New York Fashion Week event, held at Webster Hall, will showcase the '94 Reissue collection and will also include special performances by Ja Rule, En Vogue and HANSON!

REINVIGORATING THE BRAND WITH THE "ONCE MORE '94" CAMPAIGN
A feel-good celebration across all consumer touch points including in-store, and out of home placements in New York City,  digital media, social, and Old Navy brand channels. Additionally, a limited-edition, '90s-inspired "zine" will be available both digitally at OldNavy.com, and printed in stores for consumers to further experience the collection.

 

Friday, September 6, 2024

Ralph Lauren in the Hamptons: The Spring 2025 Fashion Show

Ralph Lauren in the Hamptons: The Spring 2025 Fashion Show

"The Hamptons is more than a place. It's a natural world of endless blue skies, the ocean, green fields, and white fences, rusticity and elegance with a quality of light that drew artists here decades ago. It has been home, my refuge and always an inspiration," - Ralph Lauren

For Spring 2025, Ralph Lauren returns home to the Hamptons. This is a place of natural beauty, timeless elegance, and quiet sophistication. For over 50 years, the designer has found it as an unending inspiration and a backdrop to the many cinematic worlds he has created. From equestrians in the Polo fields to artists in their studios to children playing by the sea, the Hamptons brings together the best of Ralph Lauren's imagination into one iconic destination.

Set against the backdrop of a picturesque Hamptons estate, Ralph Lauren presents a timeless runway show that pays homage to the brand's enduring legacy and the Lauren family's history on the island. The Spring 2025 Fashion Show beautifully intertwines Ralph Lauren's iconic American style with intimate family moments that have shaped the designer's vision over the decades.

Ralph Lauren' History in the Hamptons

Ralph Lauren has long had a presence in the Hamptons. Beginning in the 1970s, the family spent summers vacationing in various locations, first Southampton, then Amagansett, East Hampton, and, finally, Montauk in the 90's. The first store opened in East Hampton in 1989, nearly 35 years ago.

"Every time I come into my house in Montauk, there is a smell of pine that I always remember. It's like the smell that says summer is here," the designer wrote in the 2023 book "Ralph Lauren: A Way of Living, Home, Design, Inspiration".

Today, there are four Ralph Lauren stores which include the East Hampton Double RL, Luxury, and Polo stores as well as the Southampton store.

  • 1989: Ralph Lauren opened an independent Polo Country store in East Hampton. The store was 3,000 square feet and covered in white clapboard.
  • 1992: The Ralph Lauren Country Store opened in East Hampton store opened on Main Street.
  • 2007: A Ralph Lauren children's store opened in East Hampton. The structure that houses the children's store is the oldest surviving building in East Hampton.
  • 2008: The Double RL store opened in East Hampton. That year, Ralph Lauren began a partnership with the East Hampton Historical Society of New York to underwrite the restoration of the barns and landscape of the historic Mulford Farm, one of America's most significant English Colonial farmsteads. As part of the partnership, Ralph Lauren designs product that celebrates the history of east Hampton, and 100% of the proceeds benefit Mulford Farm's restoration.
  • 2013: A Polo Ralph Lauren store opened in East Hampton.

Source: Central Marketing Group

 

Thursday, September 5, 2024

Coach Introduces Fall Campaign, "Unlock Your Courage"

Coach Introduces Fall Campaign, "Unlock Your Courage"

Coach today launches "Unlock Your Courage," a campaign starring new global ambassadors Elle Fanning, Charles Melton, Nazha and Storm Reid, and returning Coach Family members Jayson Tatum, Kōki, and Youngji Lee. The campaign introduces Coach's Fall 2024 collection in a series of stories about having the courage to choose authentic self-expression over the idea of perfection, and is the newest exploration of "The Courage to Be Real," Coach's purpose-grounded platform inspiring people to express the many sides of who they are.


Coach's "Unlock Your Courage" campaign reshapes the brand's talent constellation with the addition of exciting new ambassadors —a global group uniquely aligned with Coach's grounding purpose, the Courage to Be Real. In their own ways, each of these individuals display the kind of authenticity, courageous spirit, talent and style that make them stand-outs in their fields, and strong examples of how to confidently explore the many facets of one's identity. 


The Fall campaign reflects the ways today's generation can sometimes feel constrained by their own expectations of perfection. Starting from this initial place of vulnerability, the campaign stories then flip the narrative, with each character unlocking their inner courage to break free from their ideas of perfection and instead celebrate their unique self-expression.



"My approach to the "Unlock Your Courage," campaign matched my design process for the Fall collection," said Creative Director Stuart Vevers. "We focused on the tension between something romantic and picturesque and something very real and spontaneous; a sense of the lived in but compelling aesthetic that typifies the spirit of New York. Elaine's dynamic shots of our friends of the house all amplify that message of authenticity and the beauty that comes from embracing the imperfections of a well-lived life in well-loved fashion."



In the campaign films directed by Camille Summers-Valli, Coach bags act as a catalyst for the characters' transformations, animating with a life of their own to help each individual tap into their inner confidence. Elle Fanning portrays a young woman preparing for an audition, who then gets a burst of confidence from the Brooklyn bag she carries with her. Charles Melton's character is arriving at a first date when his Hitch backpack helps him show up as his authentic self. In Nazha's film, she plays a young woman walking up to a crowded party, and her Times Square Tabby bag gives her the assurance to arrive as only she could. The new ambassadors are joined in the campaign films by returning Coach Family member, rapper Youngji Lee, playing a young woman who initially feels self-conscious at a family gathering, before her Tabby bag pulls her out of her shell. These films are complemented by a series of photographs by British photographer Elaine Constantine, which capture carefree moments of inner liberation and feature the full cast, including Storm Reid, who makes her debut with the brand in eyewear, and Jayson Tatum, for eyewear and watches, along with Kōki, featuring the new Times Square Tabby. Constantine worked closely with each individual to achieve a natural, uninhibited style of portraiture that evokes spontaneity and human emotion.



"Self-expression is one of the key pillars of the Courage to Be Real, our purpose here at Coach," says Coach Global Chief Marketing Officer and Tapestry Chief Growth Officer Sandeep Seth. "We've found again and again that the chase for perfection can hold us back from expressing ourselves authentically. 'Unlock Your Courage' is meant to inspire our consumers to break from that impossible standard and embrace the many facets of who they are."



Another star of the campaign is Coach's iconic Tabby bag, which appears in new silhouettes and finishes with the debut of the Times Square Tabby. Alongside the new Brooklyn bag, this latest iteration of the Tabby is a highlight of the Coach Fall 2024 collection, inspired by Creative Director Stuart Vevers' vision of youthful interpretations of Coach's American design language. The campaign also features tailored silhouettes and ready-to-wear essentials including denim trousers, tops and knitwear, along with an array of New York-inspired charms such as yellow taxis, postcards and the Statue of Liberty.



"Unlock Your Courage" follows Coach's "Find Your Courage" and "Wear Your Shine" campaigns grounded in Expressive Luxury, Coach's vision of a new kind of luxury focused on self-expression as defined by today's generation.

SOCIAL MEDIA: @Coach; #CoachNY, #CourageToBeReal 

ABOUT COACH  Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of its hometown, the brand makes beautiful things, crafted to last—for you to be yourself in.

Coach is a Tapestry, Inc. brand.  Tapestry is publicly listed on the New York Stock Exchange under the ticker TPR.

Source Coach

LOTTO Welcomes Chicago Fire FC's Kellyn Acosta to Roster of Global Athletes & Launches Iconic Lifestyle Footwear at DICK's Sporting Goods

LOTTO Welcomes Chicago Fire FC's Kellyn Acosta to Roster of Global Athletes & Launches Iconic Lifestyle Footwear at DICK's Sporting Goods

WHP Global, owner of the LOTTO® brand, announced today the addition of Chicago Fire FC midfielder Kellyn Acosta to its roster of athletes, which includes New England Revolution defender Tim Parker, Seattle Reign FC and U.S. Women's National Team member Sofia Huerta and over 300 professional soccer players globally. Acosta, a member of the 2022 FIFA World Cup U.S. Men's National Team, will wear LOTTO footwear on and off the pitch and will promote the brand through social media and live appearances throughout the year.


"LOTTO is a storied brand with a rich soccer history. LOTTO's Stadio OG is my favorite cleat –
I love its premium leather and the Italian craftsmanship shines through," said Acosta. "Fashion and streetwear are such an important aspect of American culture and I'm excited to highlight some of the brand's timeless lifestyle classics off the pitch like the soccer-inspired Brasil Select shoes."

In conjunction with Acosta's signing, WHP Global also announced the launch of LOTTO's lifestyle footwear collection – LOTTO Leggenda – with retailer DICK'S Sporting Goods. Starting soon, U.S. consumers will be able to purchase LOTTO Leggenda footwear at brick-and-mortar retail stores for the first time.

LOTTO Leggenda takes the brand's iconic shoes from '70s, '80s and '90s and turns them into fashion masterpieces honoring the legends that made lasting impact in the history of their sport. The soccer-inspired LOTTO Brasil Select is now available for men and women, while the tennis-inspired LOTTO Autograph and LOTTO Signature is available exclusively in men's and women's sizing respectively. The LOTTO Leggenda lifestyle models pay homage to the brand's unrivaled sporting soul while featuring the brand's latest innovations to maximize comfort outside of sporting competition.

"Kellyn is the perfect fit as we continue to grow our soccer presence and influence in the U.S.," said Effy Zinkin, COO at WHP Global. "His on-field performance as a player coupled with his style off the pitch make this an ideal partnership as our lifestyle footwear becomes available to U.S. consumers at DICKS."

Acosta joins a stellar group of LOTTO athlete partners in the U.S. including 2013 MLS MVP Mike Magee, who is LOTTO's head of talent for its U.S. soccer division and was responsible for bringing in Acosta, Seattle Reign FC star defender Sofia Huerta, New England Revolution star defender Tim Parker, FOX Sports host and former MLS and U.S. Men's National Team standout Stu Holden, Brooklyn Aces pickleball star Pablo Tellez, and pickleball pro Jhonnatan Medina Alvarez. Acosta is 12-year MLS veteran, playing for FC Dallas, the Colorado Rapids, LAFC and currently Chicago Fire FC, and has made 58 appearances for the U.S. Men's National Team, where he was a member of the 2017 and 2021 CONCACAF Gold Cup winning teams.

In July 2023, LOTTO announced a partnership with DICK'S Sporting Goods to serve as the U.S. anchor retail partner for LOTTO's soccer and racquet sport products. In July 2024, LOTTO expanded its collection of soccer and tennis offerings with the new pickleball collection including equipment, footwear and apparel for men and women. For more information and to check out LOTTO's latest footwear and apparel.

About LOTTO


LOTTO, a premier Italian sports brand established in 1973, is world-renowned for its innovative, performance-driven footwear, apparel, and accessories, which feature its iconic logo of a tennis court over a soccer field. Rich in soccer history, LOTTO has been worn by professional soccer teams A.C. Milan and Juventus F.C., elite soccer players Dino Zoff, Ruud Gullit, and Andriy Shevchenko, and top athletes including tennis Grand Slam champions Martina Navratilova, Francesca Schiavone, Marion Bartoli and Boris Becker. Today, LOTTO is distributed in over 100 countries and is currently worn by more than 40 soccer teams, over 300 professional soccer players, and more than 200 professional tennis players.

About DICK'S Sporting Goods


DICK'S Sporting Goods creates confidence and excitement by inspiring, supporting and personally equipping all athletes to achieve their dreams. Founded in 1948 and headquartered in Pittsburgh, the leading omnichannel retailer serves athletes and outdoor enthusiasts in more than 850 DICK'S Sporting Goods, Golf Galaxy, Public Lands, Going Going Gone! and Warehouse Sale stores, online, and through the DICK'S mobile app. DICK'S also owns and operates DICK'S House of Sport and Golf Galaxy Performance Center, as well as GameChanger, a youth sports mobile platform for live streaming, scheduling, communications and scorekeeping.

Driven by its belief that sports have the power to change lives, DICK'S has been a longtime champion for youth sports and, together with its Foundation, has donated millions of dollars to support under-resourced teams and athletes through the Sports Matter program and other community-based initiatives. Additional information about DICK'S business, corporate giving, sustainability efforts and employment opportunities.

Source WHP Global

 

 

Monday, September 2, 2024

Controversial T-Shirt Sparks Delta Airlines Incident: My Take on Freedom of Expression and Airline Policies

Controversial T-Shirt Sparks Delta Airlines Incident: My Take on Freedom of Expression and Airline Policies

Man kicked off Delta flight for wearing Donald Trump tee with ‘hawk tuah’ girl meme reference - NY Post

Imagine you're getting ready for a flight. You’ve packed your bags, checked in, and you're just looking forward to a smooth journey. Suddenly, you see someone being escorted off the plane. What's going on? Turns out, it's not a matter of security or safety, but a t-shirt. Yes, you read that right—a t-shirt. This is exactly what happened on a recent Delta Airlines flight at Sarasota Bradenton International Airport, and it's sparked quite a bit of conversation. So, let’s dive into the details and explore the broader implications of this incident.

Personal Opinion: Navigating the Line Between Freedom of Expression and Respect for Others

The Incident: What Happened on the Delta Flight?

A passenger on a Delta Airlines flight was removed from the plane for wearing a t-shirt depicting former US President Donald Trump in a rather provocative manner. The shirt showed Trump in sunglasses colored with the American flag, flipping the bird with both hands, along with a reference to a viral, R-rated "hawk tuah" video. According to a report from the New York Post, the man was initially asked to turn his shirt inside out or leave the flight after someone complained about it. He complied and turned the shirt inside out, but later reversed it back to the original side after boarding.

Just before takeoff, a Delta employee boarded the plane and asked the man to leave, citing a violation of the airline's policies. The passenger, visibly frustrated, was quoted saying, “I’m getting kicked off because of my shirt,” as he walked down the aisle with his luggage. This incident has since fueled a lot of debate about freedom of expression and airline policies.

Donald Trump Tee with ‘Hawk Tuah’ Girl Meme T-Shirt

Understanding Delta's Policy

Delta Airlines, like many other airlines, has policies in place regarding passenger conduct and attire. According to Delta’s Contract of Carriage, the airline reserves the right to remove any passenger whose "conduct, attire, hygiene or odor creates an unreasonable risk of offense or annoyance to other passengers" or for the "comfort or safety of other passengers or Delta employees." Essentially, Delta has a lot of discretion when it comes to determining what is acceptable onboard.

In this case, it seems Delta made the decision to remove the passenger after he reverted his shirt back to the original side, despite initially complying with their request to turn it inside out. The key question is: was Delta right to do this?

Freedom of Expression vs. Airline Policies: Where’s the Balance?

There’s no doubt that freedom of expression is a fundamental right in many democratic societies. People have the right to wear what they want, and express their opinions, even if those opinions are controversial or offensive to some. But where do we draw the line, especially in a confined space like an airplane where people are stuck together for hours?

On one hand, the airline is within its rights to ensure a comfortable and safe environment for all passengers. This includes minimizing any potential for conflict or discomfort among passengers. On the other hand, the removal of a passenger over a t-shirt raises questions about consistency and fairness. Would the same action have been taken if the shirt depicted another political figure? Or if the complaint came from a different passenger?

My Take: A Need for Clearer Guidelines and Consistency

While I understand the need for airlines to maintain order and ensure the comfort of all passengers, this incident highlights the need for clearer guidelines and consistent enforcement of policies. What constitutes "offensive" can be highly subjective. A t-shirt that one person finds humorous or a statement of their political beliefs could be deeply offensive to another.

This is where airlines, including Delta, could benefit from having more transparent, specific guidelines on what is considered unacceptable attire. Clearer communication of these policies at the time of booking or check-in could also help prevent situations like this from escalating. After all, no one wants to be that passenger who gets escorted off a flight in front of everyone!

A Final Thought: Common Sense and Respect Go a Long Way

Ultimately, incidents like these remind us of the importance of common sense and respect in public spaces. We all share the responsibility to ensure a respectful and comfortable environment, whether it's on a plane, in a restaurant, or on the street. Wearing a t-shirt with a provocative image or statement might be within one's rights, but it’s also worth considering how that choice might affect others around us.

In the end, while freedom of expression is a vital right, it comes with the responsibility to respect others. And for airlines, the challenge will always be balancing these rights with the duty to provide a safe and pleasant journey for all passengers.

So, next time you’re packing for a flight, maybe think twice about that edgy t-shirt. It could save you a lot of trouble—and maybe even your seat on the plane!

DKNY Fall 2024: Kaia Gerber Stars in NYC-Inspired Campaign

DKNY Fall 2024: Kaia Gerber Stars in NYC-Inspired Campaign

In a bold move that captures the spirit of today's generation, DKNY announces that Kaia Gerber will continue as the face of the brand, bringing an authentic edge to the Fall 2024 Campaign.

This past spring, DKNY began a new chapter, channeling iconic American style inspired by the New York energy that keeps the brand timeless. Turning the page to Fall 2024, DKNY deepens its storytelling, exploring the city's endless capacity to inspire. From iconic classic literature to music from every genre, New York breathes creativity into every corner of culture. Such diversity of expression has become a catalyst for DKNY as it enters this next era.

"We are thrilled to have Kaia as the global face of DKNY for the second season. Her vibrant energy comes to life as our campaign ties back to the core values of the brand and resonates with our consumers while building more global visibility for the brand," says Jeff Goldfarb, EVP at G-III Apparel Group.

Captured by leading fashion photographer Mikael Jansson and styled by Alastair McKimm, the campaign images are set against the backdrop of New York City, while passages from iconic books that take place in the city play an ever-present role. Among the selection are quotes from "Just Kids" by Patti Smith, "The Great Gatsby" by F. Scott Fitzgerald, and "Bright Lights, Big City" by Jay McInerney. Jansson taps into these stories to arrive at a fresh vision of the collection, with Kaia asserting her unique and youthful allure. Beyond the fashion, Jansson uses the color palette to make an instant impression.

"Kaia personally is an avid reader and book lover, with a vibrant growing online community through her Book Club. The concept of the campaign was an inspiring opportunity to connect DKNY's love of all things New York with Kaia's love of literature in a pure authentic way," states Trey Laird, Founder and Chief Creative Officer at Team Laird.

Fall 2024 explores Kaia, New York, and the collection in a real, raw, and authentic light. With a global outlook rooted in New York's distinctive energy, DKNY infuses international influences with a contemporary edge, offering a fusion of timeless style and modern individuality that epitomizes the brand's iconic attitude and forward-thinking mindset. Empowering individuals who view the streets as their runway to boldly signal their unique style, each look can be endlessly remixed.

Featured throughout the campaign is DKNY's 35th anniversary collection, DKNY est. 1989, which reflects the enduring legacy of chic style that resonates from one generation to the next. Drawing inspiration from the archives, the DKNY est. 1989 collection delivers a cross-section of pieces that are at once recognizable and reimagined. From statement coats worn with a streetwear sensibility to cropped puffers paired with pleated skirts, the DKNY attitude plays out with heightened self-expression. Throughout, rebellious twists underscore the DKNY ethos and ignite inspiration among those discovering the brand all over again.

"As DKNY evolves, the Fall 2024 campaign marks a defining moment, reflecting the brand's commitment to creativity, authenticity, and accessibility. The campaign launches today on @DKNY social channels and globally through a diverse media mix of digital, print, premium outdoor, along with high caliber social/influencer partnerships," says Jacki Bouza, SVP, Global Marketing + Communications at G-III Apparel Group.

ABOUT G-III APPAREL GROUP, LTD.

G-III Apparel Group, Ltd. (NasdaqGS: GIII), a global leader in fashion with expertise in design, sourcing and marketing, owns and licenses a portfolio of over 30 preeminent brands. The Company is differentiated across unique brand propositions, product categories and consumer touch points. G-III owns ten iconic brands including, DKNY, Karl Lagerfeld, Donna Karan and Vilebrequin, and licenses over 20 brands, including Calvin Klein, Tommy Hilfiger, Nautica, Halston and National Sports leagues, among others.

Source G-III Leather Fashions, Inc