Wednesday, September 18, 2024

Women's Wear Daily Celebrates National Hispanic Heritage Month with High Impact Campaign in Partnership with OUTFRONT

Women's Wear Daily Celebrates National Hispanic Heritage Month with High Impact Campaign in Partnership with OUTFRONT

Women's Wear Daily released a special issue of WWD's Digital Daily announcing a high visibility month-long campaign to celebrate National Hispanic Heritage Month (NHHM). In partnership with OUTFRONT, one of the largest out of home media companies in the United States, the campaign brings to life the 2024 NHHM theme "Pioneers of Change: Shaping the Future Together," showcasing the talent, creativity and unity that defines the Hispanic experience, and inspiring the next generation of Hispanic creatives. The 10 designers selected by WWD to be featured in the campaign represent true pioneers and innovators in the fashion community.



"This is a phenomenal opportunity for us to be able to promote the work of amazing designers who are incredibly influential in pushing the industry forward," said Amanda Smith, Chief Executive Officer, Fairchild Media Group. "We are thrilled that the OUTFRONT team is committed to using the power of their outdoor media to amplify diverse and important voices who are paving the way for change and excited to showcase the impact of this group in shaping the Hispanic community's creative future."

"We are so honored to spotlight this group of Hispanic designers who are indelibly shaping fashion and making their communities proud along the way," said Eugenia Richman, Editor-in-Chief, WWD. "They represent the richness of our cultures, the power of our talents, and the best of what Hispanic creatives are bringing to the United States and the world."  

"This collaboration with WWD during National Hispanic Heritage Month is about more than visibility — it's about celebrating the stories, creativity and leadership of these trailblazers who are driving change in the fashion industry," said Jodi Senese, Chief Marketing Officer, OUTFRONT Media. "We take pride in using our platform to elevate these impactful voices and inspiring future generations by showcasing the beauty and power of diversity."

The 10 selected fashion designers and corresponding story features are as follows:

  • Sara Beltrán
  • Willy Chavarria
  • Maria Cornejo
  • Gabriela Hearst
  • Raul Lopez
  • Narciso Rodriguez
  • Alejandra Alonso Rojas
  • Mónica Sordo
  • Silvia Tcherassi
  • Elena Velez


About WWD

For 100+ years WWD, a property of Fairchild Fashion Media, has been the daily media of record— and THE industry voice of authority—for senior executives in the global women's and men's fashion, retail and beauty communities, while also keeping informed the consumer media that cover the market. Often referred to as "the fashion bible," WWD provides a balance of timely, credible business news and key fashion trends to a dedicated readership of retailers, designers, manufacturers, marketers, financiers, Wall Street analysts, international moguls, media executives, ad agencies, socialites, and trend-makers. As an increasingly complex marketplace heightens the need for information and competitive intelligence, WWD delivers with frequency, integrity, independence, spirited coverage, and a long tradition that demands staffers get the story right and that they also get it first.

About OUTFRONT Media Inc.

OUTFRONT leverages the power of technology, location and creativity to connect brands with consumers outside of their homes through one of the largest and most diverse sets of billboard, transit, and mobile assets in the United States. Through its technology platform, OUTFRONT will fundamentally change the ways advertisers engage audiences on-the-go.

Source OUTFRONT Media Inc.

Friday, September 6, 2024

Ralph Lauren in the Hamptons: The Spring 2025 Fashion Show

Ralph Lauren in the Hamptons: The Spring 2025 Fashion Show

"The Hamptons is more than a place. It's a natural world of endless blue skies, the ocean, green fields, and white fences, rusticity and elegance with a quality of light that drew artists here decades ago. It has been home, my refuge and always an inspiration," - Ralph Lauren

For Spring 2025, Ralph Lauren returns home to the Hamptons. This is a place of natural beauty, timeless elegance, and quiet sophistication. For over 50 years, the designer has found it as an unending inspiration and a backdrop to the many cinematic worlds he has created. From equestrians in the Polo fields to artists in their studios to children playing by the sea, the Hamptons brings together the best of Ralph Lauren's imagination into one iconic destination.

Set against the backdrop of a picturesque Hamptons estate, Ralph Lauren presents a timeless runway show that pays homage to the brand's enduring legacy and the Lauren family's history on the island. The Spring 2025 Fashion Show beautifully intertwines Ralph Lauren's iconic American style with intimate family moments that have shaped the designer's vision over the decades.

Ralph Lauren' History in the Hamptons

Ralph Lauren has long had a presence in the Hamptons. Beginning in the 1970s, the family spent summers vacationing in various locations, first Southampton, then Amagansett, East Hampton, and, finally, Montauk in the 90's. The first store opened in East Hampton in 1989, nearly 35 years ago.

"Every time I come into my house in Montauk, there is a smell of pine that I always remember. It's like the smell that says summer is here," the designer wrote in the 2023 book "Ralph Lauren: A Way of Living, Home, Design, Inspiration".

Today, there are four Ralph Lauren stores which include the East Hampton Double RL, Luxury, and Polo stores as well as the Southampton store.

  • 1989: Ralph Lauren opened an independent Polo Country store in East Hampton. The store was 3,000 square feet and covered in white clapboard.
  • 1992: The Ralph Lauren Country Store opened in East Hampton store opened on Main Street.
  • 2007: A Ralph Lauren children's store opened in East Hampton. The structure that houses the children's store is the oldest surviving building in East Hampton.
  • 2008: The Double RL store opened in East Hampton. That year, Ralph Lauren began a partnership with the East Hampton Historical Society of New York to underwrite the restoration of the barns and landscape of the historic Mulford Farm, one of America's most significant English Colonial farmsteads. As part of the partnership, Ralph Lauren designs product that celebrates the history of east Hampton, and 100% of the proceeds benefit Mulford Farm's restoration.
  • 2013: A Polo Ralph Lauren store opened in East Hampton.

Source: Central Marketing Group

 

Sunday, September 1, 2024

Foot Locker Unveils Premier Basketball Destination with Nike and Jordan Brand Inside Reimagined Store Concept

Foot Locker Unveils Premier Basketball Destination with Nike and Jordan Brand Inside Reimagined Store Concept

Foot Locker, Inc. today announced the grand re-opening of its iconic store on 34th Street in New York City, a pivotal milestone in its global retail revitalization. Set to open its doors on August 22 at 112 W 34th Street, the newly redesigned store enhances consumer accessibility and redefines retail in the heart of Manhattan.