Edifier Teams Up with NBA Stars Donte DiVincenzo and Jared McCain

Edifier, a leading innovator in premium audio solutions, is thrilled to announce an exciting new collaboration with NBA players Donte DiVincenzo and Jared McCain. This dynamic partnership brings together two basketball stars who share a deep passion for music, perfectly aligning with the high-quality audio experience that Edifier's W830NB over-ear headphones deliver.

 

A Fusion of Performance and Passion

Donte DiVincenzo, known for his explosive energy on the court and his love for rhythm off the court, and Jared McCain, the rising star whose creative flair extends beyond basketball into music, are the perfect ambassadors for the W830NB headphones. Both athletes are celebrated not only for their skill in the game but also for their authentic love of music, which plays a vital role in their lives both on and off the court.

"I've always believed that music fuels my performance," says Donte DiVincenzo. "The W830NB headphones deliver the perfect sound quality that lets me dive deep into the beats that keep me going, whether I'm prepping for a game or just relaxing."

Jared McCain explains, "Music is a huge part of my life. It's how I express myself, how I unwind. The journey within is where it all begins. Edifier W830NB headphones is my music companion".

 

Elevate Your Sound Experience with the W830NB Series

The W830NB over-ear headphones are designed for the true audiophile who demands nothing but the best in sound quality. Featuring -45db advanced noise cancellation technology, 94 hours long-lasting battery life, and a sleek, comfortable design, these headphones are engineered to enhance every note, beat, and lyric with crystal-clear precision.

"At Edifier, we are dedicated to creating products that resonate with our customers' passions," says Frank HE, marketing director at Edifier. "Donte and Jared embody the spirit of our W830NB series – they're passionate, driven, and deeply connected to the music they love. We couldn't be more excited to have them on board."

Join the Movement

Edifier is set to host an exclusive showroom event in New York this September, featuring special appearances by NBA players Donte DiVincenzo and Jared McCain. Attendees will gain insight into how these sports stars integrate music into their everyday lives, showcasing the impact of Edifier's W830NB headphones in keeping them connected to their love for sound.

The W830NB over-ear headphones are now available for purchase at Amazon•com, with a special limited-time offer.

About Edifier:

Edifier specializes in the design and manufacture of premium audio solutions that showcase technological innovation and design excellence. Founded in 1996 and headquartered in Beijing, China, Edifier delivers outstanding sound experience through a wide range of audio systems for personal entertainment and professional use. Renowned for its award-winning design philosophy, expertise and innovation in acoustic technology, and superior manufacturing standards, Edifier is one of today's leading innovators of audio electronics. 

Source Edifier

 

 

Unilever Breeze Launches Superior Anti-Color Transfer Formula

Unilever's Breeze Launches Superior Anti-Color Transfer Formula: Advanced Technology for Tough Stain Removal and Anti-Color Transfer.

Breeze, the leading laundry brand from Unilever Thailand, strengthens its portfolio with the launch of its latest innovation: the 'Breeze Anti-Color Transfer Formula' detergent. This cutting-edge product allows consumers to wash all their clothes in one load, powered by Anti-Color Transfer technology that keeps clothes vibrant and fresh. It delivers superior cleaning performance, effectively removing tough stains, eliminating musty odors, and leaving laundry with a refreshing new fragrance.The 'Breeze Anti-Color Transfer Formula' is deeply rooted in data-driven consumer insights and cutting-edge science. Every step of our breakthrough innovations ensures enhanced benefits to meet the needs of Thai consumers seeking a simplified laundry process that saves time by eliminating the need to separate clothes before washing. Our breakthrough technology is specifically designed to effectively remove tough stains and prevent color transfer, ensuring your clothes stay vibrant and fresh.

This innovation addresses one of the biggest pain points for Thai people, making their lives easier and more convenient.Unilever, a leading organization dedicated to fostering sustainable positive impact, reinforces its commitment to breakthrough product innovations driven by consumer insights analysis and cutting-edge science. Breeze, known for its exceptional stain removal abilities, has strengthened its laundry portfolio to meet evolving consumer needs with the launch of "Breeze Anti-Color Transfer Formula." This innovative liquid detergent leverages advanced technology to tackle tough stains while protecting white clothes from color bleeding, offering a convenient solution that allows consumers to wash whites and colors together in a single load. The product is designed to save time, reduce the need for pre-sorting, and simplify the laundry process, aligning with the fast-paced lifestyles of today's urban consumers while maintaining Breeze's renowned cleaning performance.

Ms. Voraphak Banlengchit, Home Care Thailand Lead and SEA Head of Marketing at Unilever Thailand, stated: "Unilever is committed to making sustainable living commonplace. Our home care business unit is re-imagining the future of cleaning - we want to make people's homes a better world, and our world a better home. As the market leader in laundry category, Breeze is committed to being a consumer-centric and innovative brand. We develop advanced formulas using cutting-edge science and conduct rigorous scientific testing at every stage. This ensures that we deliver superior innovations and exceptional results to our consumers."

Ms. Voraphak added: "The launch of 'Breeze Anti-Color Transfer' further demonstrates Breeze's leadership in the laundry detergent market, continuously innovating to meet consumer needs and address laundry challenges. We discovered that 70% of Thais still sort whites from colors before washing to preserve the fabric and prevent color bleeding, with added concerns about washing different shades together. Breeze's Anti-Color Transfer technology helps reduce these concerns, increasing convenience and speed while minimizing the number of washing cycles. This allows consumers to wash all their clothes together in one load, reducing energy and water consumption, and further supporting our commitment to creating products that contribute to a better world. With this innovation, Thai consumers can confidently wash all their clothes together without worry."

Breeze Anti-Color Transfer Liquid Detergent also introduces a new fruity floral fragrance, offering a fresher scent than ever before. This vibrant scent combines the brightness of peach, melon, and green apple with the delicate notes of rose, jasmine, and lily of the valley, further enhanced by warm undertones of amber, musk, and cedarwood. The result is a long-lasting fragrance that boosts confidence every time you you're your clothes. The range includes:

• Breeze Anti-Color Transfer, 480 ml, available exclusively at 7-Eleven.
• Breeze Anti-Color Transfer, 550 ml (Value Pack 1+1), 650 ml, and 1,300 ml, available through all distribution channels.
• Breeze Anti-Color Transfer, 650 ml (Special Value Pack: Buy 2, Get 1 Free), available at leading retail stores nationwide.

Experience a new way of doing laundry, free from the worry of color bleeding, with 'Breeze Anti-Color Transfer Formula'. It effectively removes tough stains, allowing you to confidently wash all your clothes together in one go. With advanced color protection technology, the detergent prevents color bleeding while eliminating musty odors and delivering long-lasting freshness. Save time and reduce laundry piles with this innovative solution. The products are now available at leading department stores, convenience stores, and online channels across Thailand. Don't miss the new commercial featuring Aff Taksaorn Paksukcharoen, one of Thailand's top actresses, now airing nationwide. Follow on Facebook Breeze Thailand for exciting activities and more product information.