Tuesday, September 24, 2024

7-Eleven Drops Second Always Open x Ja'Marr Chase Merch Collection

7-Eleven Drops Second Always Open x Ja'Marr Chase Merch Collection

7-Eleven, Inc. and pro wide receiver Ja'Marr Chase are teaming up once again to drop a new line of Always Open x Ja'Marr Chase merch, available now exclusively on 7Collection.com for a limited time. Fans can shop the latest collection and rep the "Always Open" mindset shared by the world's largest convenience retailer and the football superstar.


7-Eleven Drops Second Always Open x Ja'Marr Chase Merch Collection

Chase is giving fans the first look at the new collection with his one-of-a-kind pre-game outfit, created by Dallas-based designer, Hance Taplin. The custom pieces feature details that tell a personal story, like a unique neon-inspired reflective jacket featuring a 7-Eleven receipt neck label with his career statistics and pockets with coordinates representing the 50-yard line of his high school's football field. He is also sporting bespoke gloves adorned with 2,860 hand-placed Swarovski® crystals in 7-Eleven's signature colors. While the jacket and gloves were designed exclusively for Chase, fans can get their hands on the rest of the items he is wearing – and more – on 7Collection.com.

Fans can expect to look and feel like a champ in the latest Always Open collection, featuring streetwear-inspired tees, crewnecks, snapbacks, and fitted caps. Plus, the collection features gameday accessories like koozies, stickers, and pins. "Creating this collection with 7-Eleven has been really special because it brings together my passion for both football and fashion. It was awesome to see how quickly the line came together last year, and this year we're making it even bigger and better," said Ja'Marr Chase. "The collaboration is a natural fit because 7-Eleven promises the same commitment to their customers that I promise my teammates and fans: we're both always open."

To give fans a taste of what it means to be Always Open, 7-Eleven has released a special edition 7-Select™ Replenish Orange Mango flavor of the private label sports drink, featuring Chase on the label. The limited-edition drink is now available at participating 7-Eleven, Speedway® and Stripes® stores nationwide.

"Ja'Marr Chase's work ethic and commitment to staying Always Open perfectly aligns with 7-Eleven's mission to provide the ultimate convenience for our customers," said Marissa Jarratt, Executive Vice President, Chief Marketing and Sustainability Officer at 7-Eleven. "Together, we've created something truly authentic that resonates with both our customers and his fans, and we can't wait to see all the Always Open merch in the stands this football season."

About 7-Eleven, Inc.

7-Eleven, Inc. is the premier name in the U.S. convenience-retailing industry. Based in Irving, Texas, 7-Eleven operates, franchises and/or licenses more than 13,000 stores in the U.S. and Canada. In addition to 7-Eleven® stores, 7-Eleven, Inc. operates and franchises Speedway®, Stripes®, Laredo Taco Company® and Raise the Roost® Chicken and Biscuits locations. Known for its iconic brands such as Slurpee®, Big Bite® and Big Gulp®, 7-Eleven has expanded into high-quality sandwiches, salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings and mini beef tacos. 7-Eleven offers customers industry-leading private brand products at outstanding value. Customers can earn and redeem points on various items in stores nationwide through its 7Rewards® and Speedy Rewards® loyalty programs with more than 80 million members, place an order in the 7NOW® delivery app in over 95% of the convenience retailer's footprint, or rely on 7-Eleven for other convenient services.

Source 7-Eleven, Inc.

Thursday, September 5, 2024

Rally Cry Takes College Football 25 On The Road With The Rally Cry Championship Tour

Rally Cry Takes College Football 25 On The Road With The Rally Cry Championship Tour

Rally Cry, a gaming technology company that builds inclusive gaming experiences for players of all ages and skill levels, today announced the formation of the Rally Cry Championship Tour that features a College Football 25 online league and a mobile gaming truck visiting college campuses weekly across the country to compete in-person for a piece of the prize pool and the custom championship trophy. Rally Cry is partnering with Twitch, ACC, and Raycom to bring the hybrid online and in-person tournament nationally.

 


"For nearly five years, Rally Cry has been producing some of the biggest events behind the scenes, and we're pumped to step in the spotlight to bring this innovative college football tour with the one of the most talked about games on the planet," said Adam Rosen, founder of Rally Cry. "Fans all across the country will be able to show off their skills online and join us at iconic stadiums throughout the season to play in person. It's definitely going to add another layer to the college gameday experience."

The in-person tour launches on September 7 before the kick-off of the Duke's Mayo Classic at Bank of America Stadium in Charlotte, NC, featuring a top 25 clash between No. 24 NC State and No. 14 University of Tennessee. Beginning at Noon ET, fans can enjoy free play on the mobile gaming truck along with a DJ within the FanFest before the featured match between two students from NC State and Tennessee followed by a Celebrity Showmatch. Free play will continue until 6 pm ET. This format will be featured at each college campus tour stop.

Fans can also tune into Twitch, twitchtv/twitchsports, the broadcast partner of the Rally Cry Championship Tour supported by California Almonds, the Air National Guard and HEYDUDE, for the online tournament, the live broadcast during the college campus tour stops and post-produced highlight content each week.

"We are thrilled to partner with Rally Cry for this season-long championship tour, and be part of this innovative approach that will bring a new level of entertainment to college football for our schools and fans," stated ACC Commissioner Jim Phillips, Ph.D. "In addition to the tour stops, we thank Rally Cry and our partners at Raycom/ACCDN, in providing the 'ACC Game of the Week' stream that will offer our fans even more exciting opportunities to cheer on their favorite ACC teams every week."

"We're excited to host the Rally Cry Championship Tour at the Duke's Mayo Classic FanFest in Charlotte," said Will Lawson, Director of Partnerships at the Charlotte Sports Foundation. "We know Tennessee and NC State fans are going to enjoy this addition to their game day experience and can't wait to see the head-to-head matchups between supporters of these two amazing teams!"

Rally Cry Championship Tour continues on September 28 when Coach Deion "Prime Time" Sanders brings the University of Colorado to Orlando to take on the University of Central Florida, and then on October 5, it heads to Colorado Springs for the showdown between the Navy Midshipmen and Air Force Falcons in a rivalry that dates back to 1960.

The remainder of the in-person mobile gaming truck schedule will be announced at a later date.

About Rally Cry
Rally Cry powers community-focused gaming experiences for players of all ages and skill levels. Founded by esports industry veterans, the company is creating organized ways for gamers to connect, play, and compete with each other. Rally Cry's world class competitive platform powers epic community gaming experiences for premier game publishers in addition to youth, collegiate, military, and amateur communities. Rally Cry partners with organizations such as the US Air Force, Riot Games, LEARFIELD, and the National Football League.

About the ACC
The Atlantic Coast Conference, in its 72nd year and 18 members strong, stands as one of the most competitive and revered intercollegiate conferences in the nation. ACC members including Boston College, Cal, Clemson, Duke, Florida State, Georgia Tech, Louisville, Miami, North Carolina, NC State, Notre Dame, Pitt, SMU, Stanford, Syracuse, Virginia, Virginia Tech, and Wake Forest are dedicated to upholding the league's founding values of academic excellence, athletic competition at the highest level, and integrity. The ACC supports 28 NCAA sports, with 15 for women and 13 for men, and its member institutions span 12 states. In August 2019, the ACC and ESPN partnered to launch ACC Network (ACCN), a 24/7 national network exclusively devoted to ACC sports and original programming.

About Charlotte Sports Foundation
The mission of the Charlotte Sports Foundation (CSF), a 501(c)(3), is to provide leadership for sports-based initiatives that result in a positive impact on the economy and quality of life in the Charlotte region. CSF was created in the spring of 2013 as a combined entity of Charlotte's two primary sports development groups, Charlotte Collegiate Football and the Charlotte Regional Sports Commission. Its origins can be traced to the vision of Charlotte civic leaders after the very successful hosting of the 1994 NCAA Men's Final Four.

The Foundation also provides support for recruitment and operation of other local sporting events, and spearheads Charlotte's continued growth as a preferred host for premier national and regional sporting events. The events include college basketball's Jumpman Invitational presented by Novant Health, the Ally Tipoff, college football's Duke's Mayo Bowl, ACC Football Championship Game and Duke's Mayo Classic, and the Meck Mile presented by Albemarle.

The Board of Directors that guides the Charlotte Sports Foundation boasts a dynamic roster of top Charlotte civic and business leaders.

Source Rally Cry

 

Degree Deodorant Teams Up With Basketball Star Giannis Antetokounmpo to Launch Limited Edition Greek Freak Antiperspirant Deodorant

Degree Deodorant Teams Up With Basketball Star Giannis Antetokounmpo to Launch Limited Edition Greek Freak Antiperspirant Deodorant

The world's #1 antiperspirant brand, Degree® Deodorant, unleashes a powerhouse collaboration with basketball superstar Giannis Antetokounmpo launching a limited-edition Degree Greek Freak Antiperspirant Deodorant.


Known for his exceptional versatility and ballhandling skills, Antetokounmpo is commonly referred to as the Greek Freak, and is empowering his fans to channel their inner Greek Freak with the confidence that this antiperspirant works as hard as they do. The deodorant provides 72-hour nonstop sweat and odor protection and is formulated with body heat activated capsules that work in sync with your body to release fragrance and freshness every time you move, so you can stay dry all day long – no reapplication needed.

Off the court, Giannis prides himself on being a fun-loving father and family man and has always had an affinity for sneaker culture, growing up sharing shoes with his brother to now having 4,000 sneakers of his own. Just as the colors chosen in his shoes carry significance, the colors in the bright, dynamic artwork on Degree Greek Freak were selected to match his confident lifestyle and playful personality. 

"I've had a busy summer this year. Between playing with the national team and balancing all the excitement in my personal life at home, I need an antiperspirant with sweat and odor protection that holds up all day long," said Antetokounmpo, the 7x All-Star and World Champion. "That's why I was so excited to take my partnership with Degree to the next level and work with them on the package design for this deodorant. It lasts through warmups, the game, post-game press conferences, and then chasing my kids around when I get home. Degree lets me give all I've got, on and off the court. If you want to smell great and play great with no distractions, this deodorant is the way to go."

Degree and Giannis are launching the ultimate fan experience in celebration of Degree Greek Freak Antiperspirant Deodorant hosting sweepstakes on both Degree's Instagram and Tik Tok, with the grand prize winner receiving a once-in-a-lifetime chance to meet Giannis in NYC. Fans can follow along from now until September 10 to enter the sweepstakes. To enter, fans must comment on Degree's Instagram sweepstakes post or Tik Tok post and use #DegreeGiannisSweepstakes.

"As the world's #1 antiperspirant brand, Degree is known for unbeatable sweat and odor protection," said Chief Growth Officer of US Deodorants at Unilever, Caroline Schweiger, "Our partnership with Giannis Antetokounmpo to launch limited-edition Greek Freak Antiperspirant Deodorant will embody a brand where strength, performance and confidence collide."  

Giannis fans can move, sweat and go all out like the Greek Freak himself by purchasing the dry spray in the cool rush fragrance starting today at Walmart stores nationwide for $5.79. The Degree Deodorant's Greek Freak sticks ($4.99) and dry sprays will also be available at Kroger stores on Oct. 7.

About Unilever North America 

Unilever is one of the world's leading suppliers of Beauty & Wellbeing, Personal Care, Home Care, Nutrition and Ice Cream products, with sales in over 190 countries and products used by 3.4 billion people every day. We have 127,000 employees and generated sales of €59.6 billion in 2023.

Our leading brands in North America include Dove, Hellmann's, Vaseline, Degree, Axe, TRESemmé, Knorr, Magnum, Ben & Jerry's, Nutrafol, Liquid I.V., Paula's Choice, and Dermalogica.

Source Degree

Edifier Teams Up with NBA Stars Donte DiVincenzo and Jared McCain

Edifier Teams Up with NBA Stars Donte DiVincenzo and Jared McCain

Edifier, a leading innovator in premium audio solutions, is thrilled to announce an exciting new collaboration with NBA players Donte DiVincenzo and Jared McCain. This dynamic partnership brings together two basketball stars who share a deep passion for music, perfectly aligning with the high-quality audio experience that Edifier's W830NB over-ear headphones deliver.

 


A Fusion of Performance and Passion

Donte DiVincenzo, known for his explosive energy on the court and his love for rhythm off the court, and Jared McCain, the rising star whose creative flair extends beyond basketball into music, are the perfect ambassadors for the W830NB headphones. Both athletes are celebrated not only for their skill in the game but also for their authentic love of music, which plays a vital role in their lives both on and off the court.

"I've always believed that music fuels my performance," says Donte DiVincenzo. "The W830NB headphones deliver the perfect sound quality that lets me dive deep into the beats that keep me going, whether I'm prepping for a game or just relaxing."

Jared McCain explains, "Music is a huge part of my life. It's how I express myself, how I unwind. The journey within is where it all begins. Edifier W830NB headphones is my music companion".

 


Elevate Your Sound Experience with the W830NB Series

The W830NB over-ear headphones are designed for the true audiophile who demands nothing but the best in sound quality. Featuring -45db advanced noise cancellation technology, 94 hours long-lasting battery life, and a sleek, comfortable design, these headphones are engineered to enhance every note, beat, and lyric with crystal-clear precision.

"At Edifier, we are dedicated to creating products that resonate with our customers' passions," says Frank HE, marketing director at Edifier. "Donte and Jared embody the spirit of our W830NB series – they're passionate, driven, and deeply connected to the music they love. We couldn't be more excited to have them on board."

Join the Movement

Edifier is set to host an exclusive showroom event in New York this September, featuring special appearances by NBA players Donte DiVincenzo and Jared McCain. Attendees will gain insight into how these sports stars integrate music into their everyday lives, showcasing the impact of Edifier's W830NB headphones in keeping them connected to their love for sound.

The W830NB over-ear headphones are now available for purchase at Amazon•com, with a special limited-time offer.

About Edifier:

Edifier specializes in the design and manufacture of premium audio solutions that showcase technological innovation and design excellence. Founded in 1996 and headquartered in Beijing, China, Edifier delivers outstanding sound experience through a wide range of audio systems for personal entertainment and professional use. Renowned for its award-winning design philosophy, expertise and innovation in acoustic technology, and superior manufacturing standards, Edifier is one of today's leading innovators of audio electronics. 

Source Edifier

 

 

Toyota Delivers Star-Packed NFL Campaign That Invites Fans to "Roll Deep" Together All Season Long

Toyota Delivers Star-Packed NFL Campaign That Invites Fans to "Roll Deep" Together All Season Long

Toyota Motor North America today unveiled an NFL-themed campaign that highlights Toyota's deep connection to the NFL and its support of football fans across the country. The campaign builds on Toyota's 67-year legacy of playing a grassroots role in football's rise in our communities, to now advancing a modern vision of how the brand will bring Toyota owners closer to the game they love in new and unexpected ways.



"The Official Automotive Partner of the NFL" will release a season-long schedule of content across linear broadcast, digital, paid social and in-game formats. The content features a debut spot, with additional creative to be shared later this season.

"We Roll Deep Anthem" is an exhilarating spot that highlights the unifying moments that energize football fans across the country, bringing together diverse fanbases with thrilling excitement. The spot features a unified cavalcade of Toyota Nation fans and Team Toyota stars—Brock Purdy (49ers), Eli Manning (NFL Legend), Michael Pittman Jr. (Colts), and Puka Nacua (Rams)—setting off on an adrenaline-packed NFL adventure.

The campaign will debut on Thursday, September 5 during the primetime matchup between the Baltimore Ravens and the Kansas City Chiefs as the two clubs kick off the NFL season on NBC and Peacock.

Toyota's NFL campaign will extend further through these fan-focused moments:

  • Toyota's Gameday Giveaway: Toyota will collaborate with NBC to launch an in-game fan engagement feature that will incentivize fans to digitally participate in regular season primetime matchups during select Sunday Night Football games through the 2024 NFL Season. NBC talent will prompt viewers during the Toyota Halftime Show to watch for key moments in the game for a chance to win exclusive prizes such as NFL tickets, NFL Shop gift cards, Super Bowl LIX tickets and more. One lucky fan will win a new 2025 Toyota Land Cruiser.

    To enter, fans can visit toyotacom/nfl and check back throughout the season for new weekly challenges and prizes, such as:

    • 9/5 - Baltimore Ravens @ Kansas City Chiefs (NFL Kickoff): If there is an interception in the second half, 20 fans will each win 2 tickets to a regular season game.
      • BONUS: If it's a Kyle Hamilton interception an additional 5 fans win.

    • 9/8 - Los Angeles Rams @ Detroit Lions: If a deep pass of 25+ yards is completed in the second half, 200 fans will win a $200 NFL Shop gift card for purchases like a custom team jersey.
      • BONUS: If it's a Puka Nacua reception, an additional 20 fans win.

  • Toyota and Christian Gonzalez will honor the game's deep Latino heritage with an original social media campaign, "We Roll Deep." Featuring Gonzalez, the campaign kicks-off with "Driving a Legend", a series of videos discussing culture, family and football history with gridiron legend Jim Plunkett and Diana Flores, captain and quarterback of the Mexican Women's National Flag Football team and Global Flag Ambassador for the NFL & IFAF, while driving the 2024 Land Cruiser. The social campaign will live on Toyota Latino social channels, and more videos will be shared throughout the season celebrating Latino's passion for football and cultura.

  • Toyota is collaborating with "The Mina Kimes Show featuring Lenny" to mix-and-match NFL personalities with the show's hosts to chat all things family, culture, and hot takes as viewed from their ethnically-diverse upbringings. The initial episode will see Kimes host a connection between two Korean-American football stars, Kyle Hamilton (Ravens) and a special guest, centered on their respective Korean-American heritage. Another episode this fall will feature a conversation between Haloti Ngata (Ravens Legend) and NFL star Puka Nacua.

"For more than sixty-five years, Toyota has been there for road trips, practice drop-offs, and tailgates, connecting fans, families, and communities to America's favorite sport," said Michael Tripp, group vice president of Toyota division marketing. "This campaign demonstrates our commitment to immersing fans further into the excitement of gameday adventures."

Today's news follows a June announcement to advance "football for all' as Toyota was named Presenting Partner of NFL Flag tournaments across the U.S — spanning the NFL Flag Championships & Regional Tournaments as well as NFL Flag League Play. This national and regional sponsorship helps bring non-contact football to boys and girls in 1,800 local leagues.

In the same month, Toyota announced rising stars Puka Nacua, Kyle Hamilton, Michael Pittman Jr. and Christian Gonzalez as the latest additions to its roster of league partners. These players joined a Team Toyota roster that already included Eli Manning and Brock Purdy. Toyota aims to spotlight each player's commitment to their communities, family, culture and NFL fans through the content and experiences they create together. 

About Toyota
Toyota (NYSE: TM) has been a part of the cultural fabric in North America for more than 65 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our more than 1,800 dealerships. Toyota directly employs more than 63,000 people in North America who have contributed to the design, engineering, and assembly of nearly 47 million cars and trucks at our 12 manufacturing plants. By 2025, Toyota's 13th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With more electrified vehicles on the road than any other automaker, Toyota currently offers 30 electrified options.

 

Source Toyota Motor North America