Celebrity Fashion Stylist Jazmin Whitley Teams Up with Azazie to Launch Curated Fall '24

Celebrity fashion stylist Jazmin Whitley has partnered with Azazie, the leading direct-to-consumer (DTC) e-tailer for all things bridal and occasion wear, to unveil a curated Fall '24 fashion edit. The collection features an array of party-perfect and bridal-party looks from Azazie's latest collections, hand-picked by Whitely, ideal for the upcoming season.

Azazie hosted an intimate, candle-lit dinner at the Azazie Studio in Beverly Hills on September 17th to celebrate the launch of the exclusive edit. The chic evening featured gourmet sushi catered by Katsuya and cocktails crafted by Spritzy Bartender.

Jazmin Whitley was joined by 16 of her closest influencer friends and clients for the celebration, all adorned in Azazie dresses, including notable names like Cassie Randolph, Tabitha Swatosh, Inas X, Elliana Walmsley, Sonya Styles, and Hollywood Reporter's Tiffany Taylor. The gathering embodied the essence of the new collection – a mix of elegance, fun, and fashion-forward looks, perfect for the modern party-goer and bridal party.

About Azazie:

Azazie is the leading DTC e-tailer for bridal gowns, bridesmaid dresses, special occasion wear, and accessories, offering high-quality gowns at affordable prices. Based in the tech capital of Silicon Valley, Azazie is disrupting the traditional bridal industry while garnering high ratings from customers and review sites alike. With 200+ bridal gowns and 400+ bridal party dresses in over 80 colors, Azazie is committed to body-positive fashion, offering all dresses from size 0-30, cut and sewn to order like expensive bespoke designs. Visit the website at azazie.com.

About Jazmin Whitely:

Jazmin Whitley is a fashion designer and celebrity wardrobe stylist that has been in the fashion industry for 15 years. She began in fashion design and has ten ready to wear collections under her belt.  She has styled everything from A-list red carpet events, music videos, award shows, book covers, magazine covers, editorials, fashion shows, to personal events like weddings, birthday events, and special occasions. Her expertise in style, trends, and personal expression thought the art of fashion comes from years of fashion design. Jazmin Whitley has dressed the top creators of both TV and social media. Her clients have been seen on many a best dressed list!

Source AZAZIE

Victoria's Secret's VSX is Back, An All-New Collection Where Performance Meets Fashion

Victoria's Secret announced the return of VSX – an all-new collection that is the intersection of performance, comfort and fashion. Versatile in style and functionality, VSX offers the ultimate collection of bold, cutting-edge styles to wear day-to-night.

 

 

Lensed by acclaimed photographer Zoey Grossman and styled by Malina Joseph Gilchrist, the campaign captures VSX's elevated designs through movement, featuring megawatt talent including Gigi Hadid, Imaan Hammam, Jeneil Williams, Mayowa Nicholas, Paloma Elsesser and Taylor Hill. Select talent featured in the campaign will also be featured in the 2024 Victoria's Secret Fashion Show this fall.

The collection offers groundbreaking, elevated styles that redefine sport – bringing the perfect combination of fierce silhouettes and comfortable, innovative fabrics in Sports Bras, Leggings, and more to take your workout to the next level. Meticulously crafted, refined contour designs and the fashion - forward selection of apparel and sportswear are made to dominate any arena and turn heads with street- style outfitting.

The VSX collection introduces made-to-be-seen Sports Bra silhouettes with light support starting at $49.95, VSX Elevate^™ Leggings featuring XDefine^™ performance fabric from $69.95, and ready-to-wear apparel including trench coats, catsuits and t-shirts from $44.95– with a size range of XS-XXL and 32B-44DDD.

In celebration of VSX, the brand has also launched a new Instagram handle, @VSXOfficial, to create a dedicated platform to showcase the brand's lifestyle and further foster the VSX sport community.

"VSX is more than a Sport collection – it's a lifestyle at the intersection between performance and fashion. The world-class designs leverage body mapping and superior fabrics that celebrate the curves of women's bodies, created to empower confidence, support, and ease as you live your life from day to night with next-level style." – Kira Fisher, VP Brand Design, VS&CO.

"I'm thrilled to be a part of this VSX campaign because it captures the multifaceted nature of strength and performance. Movement plays an important role in my life and my definition is always evolving – from striving to be the best athlete I can be while boxing or playing volleyball, to walking the runway, and keeping up with my three-year-old. This collection is such a chic one-stop shop that covers it all, with pieces that can support me through a workout or tie together a chic-yet-comfortable off-duty look." - Gigi Hadid, VS Talent Partner.

The collection is available online at VictoriasSecret.com and in all Victoria's Secret stores nationwide on Thursday, September 12th. The collection will also be available in international retail locations and online, launch dates per region to be announced.

Victoria's Secret & Co. (NYSE: VSCO) is a specialty retailer of modern, fashion-inspired collections including signature bras, panties, lingerie, casual sleepwear, athleisure and swim, as well as award- winning prestige fragrances and body care. VS&Co is comprised of market leading brands, Victoria's Secret and Victoria's Secret PINK, that share a common purpose of supporting women in all they do, and Adore Me, a technology-led, digital-first innovative intimates brand serving women of all sizes and budgets at all phases of life.

We are committed to empowering our more than 30,000 associates across a global footprint of approximately 1,350 retail stores in approximately 70 countries. We strive to provide the best products to help women express their confidence, sexiness and power and use our platform to create connection and community while celebrating the extraordinary diversity of women's experiences.

Source Victoria's Secret

 

 

Coofandy and Ekouaer's New York Fashion Week Debut Kickstart Global Expansion Plans

Leading international menswear brand Coofandy, and women's sleepwear label Ekouaer are set to make their debut at New York Fashion Week with a runway presentation at the iconic landmark building Cipriani at 25 Broadway on the evening of Sunday, September 8, 2024. This event will showcase their modern philosophy in both design and business.

Launched in 2015 with an Amazon storefront, Coofandy began as a startup offering accessible style for menswear aficionados, the initial collection range of de rigeur business shirts and suits soon expanded to include casual knitwear, tuxedos, and even beachwear. The brand's rapid ascent saw revenues surge from $6 million in its first year to a staggering $200 million by 2023. This explosive growth propelled Coofandy's expansion across European markets, focusing on the business shirts and suits category.